Neo Presentation

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Information about Neo Presentation
Business

Published on June 9, 2009

Author: prezista

Source: slideshare.net

Description

A Neo Interactive prezentációja a Mobile Monday rendezvényen volt látható. A téma a mobilhirdetések.

Mobile for Agencies Mobile Monday 08/06/09

Interactive marketing Multimedia design Web development Online branding Guerilla and virus marketing Search engine marketing Mobile marketing

What advertisers want?

What advertisers want?

Advertisers want … ... our sight. … our 30 seconds. … our click.

Advertisement is about attention!

Advertisement is about attention!

It is hard to pay attention to ads.

It is hard to pay attention to ads.

Advertisers are looking for the perfect solution.

Advertisers are looking for the perfect solution.

The perfect solutions is: Targeted Relevant Ubiquitous Not disturbing

The perfect solutions is:

Targeted

Relevant

Ubiquitous

Not disturbing

The 5th element: CHEAP!!! Cost effective

The 5th element:

CHEAP!!!

Cost effective

What about mobile advertising? Is it targeted? Is it relevant? Is it ubiquitous? Is it not disturbing? … and is it cost effective?    

What about mobile advertising?

Is it targeted?

Is it relevant?

Is it ubiquitous?

Is it not disturbing?

… and is it cost effective?

Mobile Advertising SMS, MMS marketing Bluetooth marketing Banner ads QR codes Location Based Advertisements Preroll video-ads Search Engine Marketing Callback tones Mobile widgets Advergaming

What are the barriers?

What are the barriers?

Lack of standard platform

Lack of visual abilities

Lack of media

Lack of innovative thinking Banners Advertainment SMS Guerilla / Viral E-Flyers Mobile widgets Ringtone Brandcasting

Together Everywhere

Together Everywhere

Thank you for your attention! [email_address]

Thank you for your attention!

[email_address]

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