Published on March 7, 2014
Music Magazine Questionnaire Analysis Mia Kontoh
I produced a questionnaire based on music magazines. I wanted to find out what the public thought about music magazines in general, to help me get a clearer idea on what features would appeal to my target audience. I handed my questionnaire out to 20 members of the public, aged between 16+26. This is the ages I will be targeting my magazine at, so I thought getting feedback from any of the ages above, would be useful to me. My questionnaire only included close questions, it’s not as time consuming and it’s easier to categorise them into results. I got feedback from both genders as my music magazine will be aimed at both males and females.
What gender are you? Males Females As I handed my questionnaire out to the same amount of males to females, the feedback I got back from both genders, I will consider equally when coming up with designs for my music magazines.
What age group do you fit in? 16-18 19-21 22-24 I made sure I handed out my questionnaire to all people aged in these age groups. My magazine will be target at people that fall under each of these age groups, so I wanted to get feedback from a variety of the ages, to help me improve on my research and planning
Do you read music magazines? Yes No Knowing that people from the public aged between 16-24, purchase music magazines, was good news for me to receive back, as it means that there is a more increased chance that my music magazine will sell and people will take interest in it.
How much would you be willing to pay for a music magazine £2 or less £2-4 £4 and over I included a question on pricing as I wanted to get a rough idea on the price my target audience would be willing to pay. The most popular price I got in my feedback was £2-4. By looking at this, I able to make a suitable decision on a reasonable price for my music magazine. I know not to price my magazine over £4, from the pie chart and the results I received back. This was the least popular price my target audience would pay, meaning it would not be successful if I sold it a that price.
I wanted to know what would appeal most to the What features appeal to you in a public and my target magazine? audience, on things that will be included in music magazines and mine. From the results I received, I Masterhead benefited from as artist was the most popular. This told Colours me that I had to go out and Artists do more research about ‘popular’ Hip hop artists, so Coverlines I would know what artists to mention on my front page and through out my music magazine
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