Mobilization / mobile-enhancement rates of career pages of major companies & institutions.

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Published on March 12, 2014

Author: MobileRecruitingApps

Source: slideshare.net

Description

Analysis of the mobilization / mobile-enhancement rates of the career pages, websites, applicant tracking systems and job boards of Fortune100, universities, staffing agencies, and hospitals. Study conducted in Nov, 2013.

Job Board & Website Mobile Enhancement Analysis 11/20/2013

A mobile jobs app leading to a mobile enhanced website & ATS is the perfect compliment. The mobile app serves as a marketing tool and traffic generator, whereas the mobile enhanced website/ATS enhances the user experience during the application process. Background

The goal of this analysis is to determine the rate employers are “mobile enhancing” their websites and ATS/job boards throughout various employment sectors, which would compliment a mobile job app. Goal Mobile-Enhanced ATS

RXinsider develops Mobile Jobs Apps for employers to strengthen their connection with Millennials. See examples at: www.CEAppCenter.com Disclosure

Mobile Job Search Overview US Workforce: • Millennials are majority by 2015 • Will make up 75% by 2030 Mobile device use: • Will surpass desktop use by 2015 • Smartphone use grew 81% in 2012 • Mobile connected tablets increased 2.5 fold to 36 million • In 2009, a mere 23% of people owned smartphones, compared to today’s 35% Todays Jobseeker: • 68 percent of the 18-25 year-olds polled use their mobile devices to search for jobs

Companies, Schools, Staffing Firms, & Hospitals Assessed • Fortune 100 Companies • Fortune 950-1000 Companies • Top 50 US Universities • 25 Largest Staffing Agencies • 50 US Hospitals

Research Methods • Websites were accessed using an Apple iPhone with wireless internet connection on the safari browser from 11/20/13 – 11/22/13. The website home page, five random pages, and the job board were all viewed. • Sources used: • Fortune 100 and Fortune 950-1000 Companies https://connect.data.com/directory/company/fortune • Top 50 US Universities http://colleges.usnews.rankingsandreviews.com/best-colleges/rankings/ • 25 Largest Staffing Agencies http://www.addisongroup. com/_media/files/downloads/US_Largest_20131.pdf • 50 US Hospitals http://health.usnews.com/best-hospitals/rankings

Fortune 100 Companies

Fortune 950-1000 Companies

50 Universities

25 Largest Staffing Agencies

50 Hospitals / Health Systems

Mobile-Enhanced Websites

Job Board / ATS Mobile Enhancement

By the Numbers – Job Boards / ATS Full Mobilization: 1. Fortune 100 = 50% 2. Top 50 Universities = 42% 3. Hospitals = 38% 4. Staffing Agencies = 28% 5. Fortune 950-1000 = 6% Partial Mobilization: 1. Fortune 950-1000 = 24% 2. Top 50 Universities = 24% 3. Staffing Agencies = 12% 3. Hospitals = 12% 5. Fortune 100 = 8% No Mobilization: 1. Fortune 950-1000 = 70% 2. Staffing Agencies = 60% 3. Hospitals = 50% 4. Fortune 100 = 42% 5. Top 50 Universities = 34%

By the Numbers - Websites Full Mobilization: 1. Staffing Agencies = 14% 1. Hospitals = 14% 3. Fortune 100 = 13% 4. Fortune 950-1000 = 5% 5. Top 50 Universities = 0% Partial Mobilization: 1. Fortune 100 = 24% 2. Fortune 950-1000 = 11% 3. Staffing Agencies = 8% 4. Hospitals = 4% 5. Top 50 Universities = 0% No Mobilization: 1. Top 50 Universities = 100% 2. Fortune 950-1000 = 84% 3. Hospitals = 82% 4. Staffing Agencies = 78% 5. Fortune 100 = 63%

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