Mind Map of Procter & Gamble

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Information about Mind Map of Procter & Gamble
Marketing

Published on April 21, 2014

Author: chitsbull

Source: slideshare.net

Description

This Mind Map is prepared by two students of Universal Business School with the best understanding of case study on P&G.

P&G MARKETING CAPABILITIES MARKETING SOCIAL MEDIA CELEBRITY ENDORSEMENT SPONSORSHIP ADV. DIGITAL MARKETING BEINGIRL.COM PAPMER.COM BET.COM Product Line HEAD & SHOUL- DERS GILLETTE TIDE IVORY VICKS BOUNTY HUGO BOSS PAMPERS RICHARDSON VICKS METAMUCIL MAX FACTOR CRUSH INT. LTD. FROST PROOF ANORWICH ACQUISITION NOXELL CASE FACTS CASE FACTS CASE FACTS CASE FACTSFOLGERS COFFEE GILLEETE 1.FOCUS ON PURITY 2.USED A LOT OF MAGAZINE 3.DIRECT SELLING 4.VERY HIGH EX- PENDITURE 1. PRODUCT X 2. BIRTH DURING WORLD WAR 2 3. DIRECT TO MAR- KETING 1.BLOCKBUSTER BRAND 2.CUSTOMER (MOTHER) 3. PERFECT STPD BLACK IS MY BEAUTIFUL OLD SPICE GUY ON YOUTUBE HIGHLY SUC- CESFUL CHRISTIE, ELLEN US OLYMPIC T.V, Print media

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