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media kit

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Information about media kit
Entertainment

Published on June 26, 2007

Author: Barbara

Source: authorstream.com

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Slide1:  THE UGO VALUE PROPOSITION:  THE UGO VALUE PROPOSITION UGO IS A VETERAN, INDEPENDENT, ONLINE MEDIA PROPERTY REACHING A CRITICAL MASS OF GUYS PLUGGED INTO THE DIGITAL LIFESTYLE WE’VE BUILT AN ONLINE COMMUNITY CENTERED ON ENTERTAINMENT WHERE OUR AUDIENCE IS ENCOURAGED TO SPEAK THEIR MINDS, SHARE THEIR OPINIONS, AND ENGAGE WITH RICH CONTENT REACHING MORE THAN 10 MILLION UNIQUES IN THE US, UGO IS A TOP 10 MULTI-CATEGORY ENTERTAINMENT PROPERTY EXCLUSIVE ACTOR andamp; DIRECTOR INTERVIEWS, MUSIC PERFORMANCES AND GAMES PREVIEWS CONTRIBUTE TO OUR COMPELLING CONTENT OUR WEB DESIGN TEAM PRODUCES ENGAGING SPONSORED ONLINE ENVIRONMENTS FOR THE BIGGEST BRANDS ADVERTISING ONLINE WE ARE UNIQUELY POSITIONED TO CONNECT WITH OUR AUDIENCE ON THE STREET AND AT MAJOR EVENTS VIA MOBILE TECH TRUCKS THE GUIDE TO A VAST WORLD OF DIGITAL ENTERTAINMENT:  THE GUIDE TO A VAST WORLD OF DIGITAL ENTERTAINMENT UGO DELIVERS A DEEP RESERVOIR OF CONTENT 300+ EDITORS 400,000 WRITTEN EDITORIAL PIECES 180,000 FILM/TV CONTENT PIECES 140,000 GAMES CONTENT PIECES 40,000 MUSIC CONTENT PIECES 125,000 GAME CHEAT CODES FOR OVER 15,000 VIDEO GAMES 100,000+ DOWNLOADABLE FILES 175,000 NEWS ARTICLES, 145,000 PREVIEWS andamp; REVIEWS AND 80,000 INTERVIEWS andamp; FEATURES 200,000+ CELEBRITY IMAGES UGO OVERVIEW:  UGO OVERVIEW AUDIENCE 11 MILLION UNIQUE VISITORS 10% REACH OF ALL PERSONS 12-24 ON THE WEB 14% REACH OF ALL GUYS 18-34 ON THE WEB 89% OF UGO’S AUDIENCE HAS BROADBAND ACCESS RANKINGS TOP 10 MULTI-CATEGORY ENTERTAINMENT PROPERTY; #5 IN JANUARY 2007 #8 AD SUPPORTED FILM/TV DESTINATION ON THE WEB UGO, NIELSEN//NETRATINGS NETVIEW, JANUARY 2007 1UGO NETWORK, NIELSEN//NETRATINGS @PLAN, WINTER 2006/2007 RELEASE* WE’RE BIGGER THAN YOU THINK:  WE’RE BIGGER THAN YOU THINK TOP 20 MULTI-CATEGORY ENTERTAINMENT PROPERTIES REAL NETWORK GORILLA NATION MEDIA EBAY ENTERTAINMENT CNET NETWORKS ENTERTAINMENT UGO BORED.COM NETWORK TIME INC PUBLICATIONS WINDOWSMEDIA.COM WB THE CLUBPLANET NETWORK TV GUIDE ONLINE NETWORK CRAVE ONLINE NETWORK ABOUT.COM ENTERTAINMENT ZAP2IT.COM MSN ENTERTAINMENT USATDAY.COM LIFE HOLLYWOOD.COM AOL EXPRESSIONS THE-N NETWORK THE MAXIM NETWORK 41,042 19,752 15,174 14,013 10,957 10,028 9,826 8,655 5,836 5,383 5,068 4,796 3,850 3,301 2,899 2,824 2,792 2,451 2,149 2,002 UNIQUES (000) AD-SUPPORTED PROPERTIES, NIELSEN/NETRATINGS NETVIEW, JANUARY 2007 UGO DELIVERS AN AUDIENCE YOU CAN’T GET ANYWHERE ELSE:  UGO DELIVERS AN AUDIENCE YOU CAN’T GET ANYWHERE ELSE IF YOU WANT TO REACH OUR AUDIENCE, YOU HAVE TO BUY UGO UGO ONLY 9% AVERAGE AUDIENCE DUPLICATION PER INDIVIDUAL SITE ESPN GAMESPOT THE MAXIM NETWORK MTV.COM IFILM IGN NIELSEN//NETRATINGS JANUARY 2007 Slide7:  WE DELIVER YOUR TARGET AUDIENCE NIELSEN//NETRATINGS NETVIEW JANUARY 2007 M18-34 ESPN: UGO: IGN: GAMESPOT: MTV.COM: IFILM: MAXIM: UV’s (000) 3,008 2,138 1,864 1,695 836 535 489 REACH 19% 14% 12% 11% 5% 3% 3% Slide8:  WE DELIVER YOUR TARGET AUDIENCE 1UGO NETWORK, NIELSEN//NETRATINGS NETVIEW, JANUARY 2006 2UGO NETWORK OR UGO GAMES NETWORK, NIELSEN NET//RATINGS @PLAN, WINTER 2006/2007 RELEASE MASSIVE REACH andamp; TARGET AUDIENCE1: 11 MILLION MONTHLY UNIQUE USERS 3 MILLION UNIQUE USERS AGE 12-24; 10% REACH OF PERSONS AGE 12-24 ON THE WEB 3.2 MILLION UNIQUE USERS AGE 18-34; 10% REACH OF PERSONS AGE 18-34 ON THE WEB THEY ARE AVID CELL PHONE USERS2: 423 INDEX – DOWNLOADED OR PLAYED A GAME ON CELL PHONE YESTERDAY 422 INDEX – TOOK PHOTO ON CELL PHONE YESTERDAY 258 INDEX – RECORDED A VIDEO ON CELL PHONE IN PAST MONTH 218 INDEX – DOWNLOADED A RINGTONE TO CELL PHONE YESTERDAY 214 INDEX – SENT / RECEIVED A CELL PHONE TEST MESSAGE YESTERDAY THEY ARE TECH SAVVY, GADGET LOVERS andamp; EARLY ADOPTERS2: 505 INDEX – BLOG PUBLISHED/UPDATED YESTERDAY 297 INDEX – SONY PSP OWNERSHIP 285 INDEX – USED INSTANT MESSAGING YESTERDAY 234 INDEX – MP3 PLAYER PURCHASED IN THE LAST 12 MONTHS Slide9:  UGO NETWORK OR UGO GAMES NETWORK, NIELSEN/NETRATINGS @PLAN, WINTER 2006/2007 RELEASE WE DELIVER YOUR TARGET AUDIENCE THEY ARE TECH SAVVY andamp; TURN TO THE INTERNET FOR ENTERTAINMENT: 505 INDEX – PUBLISHED / UPDATED A BLOG YESTERDAY 449 INDEX – WATCHED LIVE TV ONLINE IN THE LAST 30 DAYS 238 INDEX – SENT/RECEIVED PICTURE MAIL BY CELL PHONE YESTERDAY 217 INDEX – WATCHED STREAMING VIDEO ONLINE IN THE LAST 30 DAYS THEY ARE MOVIE FANS: 395 INDEX – WATCHED MOVIES/MOVIE CLIPS ONLINE IN THE LAST 30 DAYS 303 INDEX – HEAVY SPENDING ONLINE FOR MOVIE DVDS/TAPES IN THE LAST 6 MONTHS 257 INDEX – PURCHASED MOVIE TICKETS ONLINE IN THE LAST 30 DAYS 225 INDEX – PURCHASED MOVIE DVDS/TAPES ONLINE IN THE LAST 30 DAYS THEY ARE GAMERS: 590 INDEX – PURCHASED VIDEO GAMES ONLINE IN THE PAST MONTH 583 INDEX – PLAY MULIT-PLAYER SHOOTER GAME GENRES 566 INDEX – PLAY SHOOTER – SCI-FI FIRST PERSON GAME GENRES 526 INDEX – PLAY ACTION / ADVENTURE – HACK ‘N SLASH/RPG GAME GENRES 382 INDEX – PLAY ALTERNATIVE / EXTREME SPORTS GAME GENRES THEY ARE MUSIC ENTHUSIASTS: 962 INDEX – WATCHED LIVE CONCERTS ONLINE IN THE PAST MONTH 459 INDEX – WATCHED MUSIC / MUSIC VIDEOS ONLINE IN THE PAST MONTH 440 INDEX – DOWNLOADED FILE FOR PORTABLE MEDIA (PODCAST) TO COMPUTER YESTERDAY 304 INDEX – HEAVY SPENDING ON MUSIC ONLINE IN THE PAST 6 MONTHS Slide10:  OUR EXPERIENCE WITH PARTNERS 10

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