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Media institutions evaluation question

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Published on March 12, 2014

Author: shelbert96

Source: slideshare.net

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+ Which Media Institution might distribute your media product and why? Shelby, Liam and Jordan Evaluation Question 3

+ As our film is both an independent film and our first film we decided to look up independent film companies. An independent film is defined as 'a professional film production resulting in a feature film that is produced mostly or completely outside of the major film studio system' therefore that was what we had produced so needed to look at Independent film companies located in the UK - many major film companies are based in the United States.

+ We found StudioCanal UK which is an independent film distributor in the UK and Ireland. Some of their most famous films distributed include Tinker Tailor Soldier Spy (Which is a thriller film) and Don't be afraid of the dark (which is a thriller/horror) therefore due to this we thought this would be a good company to distribute our film with as they are independent and also because they distribute thriller/horror films more than any other genre and so fits what we were looking for.

+ With StudioCanal our film could have success, for example with Tinker Tailor Soldier Spy it had three nominations: the Academy Awards for Best Adapted Screenplay, Best Original Score and Best Actor. To distribute our film we could advertise on the right social sites i.e. a Facebook page, twitter account. This can attract a large amount of audiences by seeing the trailer on YouTube which we left $1 Million in the budget for. Also in our budget we included enough money to enable us to make a trailer which we can advertise on TV on more independent channels i.e. film4, channel 4 - This would appeal to more niche market of audience's than it would if it was just film posters. In stores adverts/film posters which could be in the DVD section or in the cinemas there could be card board cut outs advertising the characters. In the budget we left some money to promote the film on billboards in cities. From our film you can tell that it didn't have a big budget i.e. from the use of props, location etc. Therefore we didn't have the budget to go with a massive distribution company.

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