Master Project Presentation

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Information about Master Project Presentation

Published on October 8, 2009

Author: tafkin


Effective e-marketing tools that attract consumers

Problem How to make low budget e-marketing Hard to know which e-marketing tools attract consumers Hard to know what influence consumers have before buy in

Research questions How web users find their way to advertised products? How it can be tracked? What are the influence factors that attract consumers and make them purchase? Who are the online consumers? Which are the factors that persuade them on making purchase

Goal/Aim of the thesis Know how to make most effective e-marketing Glories and easy ways to attract consumers Able to target online users

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