Marketing Trends (Russia)

0 %
100 %
Information about Marketing Trends (Russia)
Business & Mgmt

Published on November 14, 2012

Author: luannetierney



Current marketing trends and how to utilize them to maximize your marketing efforts.

MARKETING TRENDS FORRUSSIAN PARTNERSLuanne TierneyVice President, Worldwide Partner MarketingJuniper Networks

GARTNER’S  IT  MEGA  TRENDS   Continued Social User Next Gen Use of Big Data Cloud Growth Experience Analytics Tablets App Stores & The Internet Mobility & Fabric Co-IT Marketplaces of Things Mobility Apps


1.  SOCIAL  MEDIA   Social  plus  Tradi.onal  

9.8  hours  month   social  media          3.1m  blogs   comScore  data  


2.  MOBILITY  ü Russia:  largest  mobile   populaHon  in  world:  230   million  mobile  subscribers  ü Last  year  internet  traffic  on   mobile  devices  doubled  ü 50B  mobile  devices  globally   by  2020  





Juniper  Cloud   Infographic  h;p://  


6  WAYS  TO  USE  INSTAGRAM  1.  Give  behind  scenes  insights  into  company  or  team    2.  Send  customers  evidence  they  maWer  to  you    3.  Promote  &  engage  real-­‐Hme  at  events  4.  Provide  photos  of  event  a[erwards  5.  Visually  record  case  studies  of  service  work  6.  Run  compeHHons  on  Instagram  

Introduce  Your  Engineers  

Showcase  Products  &  Services  in  Visual   Way  


Your current location: Moskva Luanne  Tierney   VP  Juniper  


7.  INFLUENCE  via  CONTENT  influence  

TO  DO  To  capture  trend     ü  Make  sure  your  site  is   mobile  friendly.  Build  it   once.  opportuniHes,   ü  Make  your  markeHng   more  visual.  take  acHon:   ü  Have  one  person  on  staff   dedicated  to  content.    

Add a comment

Related presentations

Canvas Prints at Affordable Prices make you smile.Visit http://www.shopcanvasprint...

30 Días en Bici en Gijón organiza un recorrido por los comercios históricos de la ...

Con el fin de conocer mejor el rol que juega internet en el proceso de compra en E...

With three established projects across the country and seven more in the pipeline,...

Retailing is not a rocket science, neither it's walk-in-the-park. In this presenta...

What is research??

What is research??

April 2, 2014

Explanatory definitions of research in depth...

Related pages

Russia digital marketing - Research, tips and news for ...

Russia digital marketing - Research, tips and news for marketers archives. ... European mobile traffic trends: UK, Ireland and Russia lead the way - 14/05 ...
Read more

Market Research Russia - Euromonitor International

Market Research and Statistics on Russia ... demographics trends and consumer lifestyles in Russia. ... corporate and marketing planning.
Read more

Russia | International Marketing Trends Conference

This study investigates the Russian tourist market, legal base of tourist activity, policies of the government in this area; based on the tourism ...
Read more

Online Marketing Trends: Russia

The Latest Online Trends,Analysis,News,Research on web advertising, Search Marketing,Mobile and social media .
Read more

The Riddle Of Marketing In Russia - Forbes

The Riddle Of Marketing In Russia. This post was co-authored with Evgenia Barkanova, Irina Kudryashova, and Irina Melnik, all MBA students at ...
Read more

Russian market trends and statistics - Russian Search Tips

Useful tips for those who wants to enter the Russian market: key differences and important information about what to do to not fail in Russia.
Read more

Marketing in Russia - Open Russian Market

Exhibitions in Russia Russian customer Emergency markets Effective marketing in Russia Do business in Russia Russian business directory Russian b2c ...
Read more

Packaged Food in Russia - Euromonitor International

Packaged Food in Russia: 2015 became a hard year for the Russian economy. The economic recession and unstable political situation affected all
Read more

International Marketing Trends Conference 2017 ...

The International Marketing Trends Conference includes: The Marketing Trends Congress (academic research sessions) founded in 2000;
Read more