Published on March 8, 2014
Marketing Strategy: Newspaper Organization Mumbai Headlines
WHAT IS MARKETING? Actionable management process a company uses to move goods and services from concept to customer Product Price Placement Promotion
WHAT MARKETING IS NOT ! Marketing is not sales Marketing is not day-to-day operations Marketing is not newspaper Marketing is not branding Marketing is not free
DECIDING A MARKETING STRATEGY Strengths Weakness Opportunities Threats
MUMBAI HEADLINES Weekly tabloid Start up organization Distribution all over Mumbai Famous in Mira Road and Bhayender Mantralaya and police stations Layout is simple to attract the readers No fancy design
NEWS COVERED Soft news covered by them Try to portray news with out much alteration Select news important from weekly happenings They also have online edition of the newspaper
EDITOR: SANTOSH MISHRA Exclusive sting operations and breaking stories 26/11 terrorists sexually humiliated their victims. Exposed the Hassan Ali scam email@example.com firstname.lastname@example.org
CONTACT All business related queries All editorial related queries, media sponsorships and joint venture events. Media publicity and Image building related issues, clarifications and complaints Suggestions on the overall newspaper Send your resume online
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