MAPC sPARKing New Ideas Parking Symposium: Presentation by Mayor James J. Fiorentini

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Information about MAPC sPARKing New Ideas Parking Symposium: Presentation by Mayor James...
Government & Nonprofit

Published on April 16, 2014

Author: MAPCMetroBoston

Source: slideshare.net

Description

MAPC sPARKing New Ideas Parking Symposium: Presentation by Mayor James J. Fiorentini

City of Haverhill, MA Parking: A Tale of Two Cities

Downtown History • Really two sections of downtown • Old retail section to East • New restaurant and factory section to East • East – mostly vacant at night, busy during day • West – restaurants, nighttime, commuters, trying to redevelop

Pay for Parking – 35 Years of Debate! • Haverhill installed parking meters in 1950’s • Parking meters removed 1970’s • Pay for parking plans defeated 2004, 2006, 2008 • Plan approved 2012 • Parking meters reinstalled August, 2012

2004 – Two Plans Defeated • Effort to revitalize western end • Did parking study – for parking garage • Submitted first “pay for parking” plan Included all of downtown – East & West sections Plan defeated – too big New plan submitted, Berman – defeated, too small! • Real reason – no buy in, too much opposition in the room

2006 Parking Improvement District • Western end only • No meters on Merrimack Street • Parking permits available • Implement parking program in phases • All proceeds go to downtown to keep area cleaner, safer & more aesthetically pleasing • Defeated – no buy in

2010 Parking Garage Adds Impetus • Had “reason” to support the parking garage • Fear that if garage charged and free on street, no one would park in garage • Outside consultant key to passage

New Plan, Summer 2012 • Lots of input • Many public hearings • Key: Examine key opposition, try to keep them out of the room

Plan Outline • Two plans for two sides of downtown • East Side– Keep them out of the room! No charge for on street parking Charge in lots 8 am to 8 PM Two hours free in front of garage Lots of free parking on outskirts PMA Lot free

Plan Outline West Side  Charge on street from 8 AM to 8 PM  Permit parking $30/hour  Free up spaces for restaurants

Central Business District Parking Map Slides courtesy of Nelson Nygaard

The Opposition • PMA - Our patients • Businesses - $30 per month will put us out of business • Meters - $1/hour will kill us • LAST MINUTE OPPOSITION Local deli – will kill our morning business

Compromises to Gain Passage • Price cut in half (mistake) • First two hours free at PMA • Free spaces for bank • But – drew the line at leasing spaces • Pledge to fix up downtown • Council gets to decide on rates: MISTAKE • DELI: No on-street parking before 3 PM • Night of vote, merchants come to meeting to support it. • Plan passes 6-3

Plan Tweaked– All Plans Evolve • Complaint: Shortage Permit spaces • Compromise: Add more free spaces Reverse Angle in parking More permit spaces added

Update: January 2013 • More people parking downtown • More people using MVRTA garage • Merchants expressing positive comments relative to their customers finding parking

City of Haverhill – Parking Services (Year to Date) Total Year to Date # Month # of Days Meter Revenue Revenue 1 August 23 11,924.00$ 172,175$ 2 September 20 11,624.00$ 3 October 23 13,235.00$ 4 November 22 12,621.00$ 5 December 21 12,976.00$ 6 January (2013) 22 -$ 7 February 21 -$ 8 March 22 -$ 9 April 21 -$ 10 May 23 -$ 11 June 21 -$ 12 July 22 -$ Totals 261 62,380.00$ SP Plus Permit $ # of Permits Permit Revenue 30.00$ Qrt 1 Permits 867 25,785.00$ 45.00$ Qrt 2 Permits 278 12,024.00$ 45.00$ Qrt 3 Permits 237 10,584.00$ 45.00$ Qrt 4 Permits 0 -$ 9 months 112.50$ Annual Permits 547 61,402.00$ Total Permit Sales 1,929 109,795.00$ Notes: Aug through Dec revenues are actuals # of days = Mon through Friday when pay to park Parking Revenues - FY 2013

16 Before & After Count Data Results-- Overall 2010 2012 691 1,179 1,121 761 609 990 502 560 920 1,072 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 7AM 10AM 12PM 4PM 6PM On- and Off- Street Utilization Occupied Vacant 915 1,157 1,122 1,079 994 548 432 1,089 847 882 925 1,010 1,192 993 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 8AM 10AM 12PM 2PM 4PM 6PM 7:00PM On- and Off-Street Spaces occupied vacant 4,736 parked cars (Avg.: 947) 4,361 parked cars (Avg.: 872) Slides from Nelson Nygaard

17 Lower Lot Utilization– Reduced 2010 2012 526 924 882 546 389 769 371 413 749 906 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 7AM 10AM 12PM 4PM 6PM Off-Street Utilization Occupied Vacant 661 835 811 811 771 400 265 922 748 772 772 812 1,116 936 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 8AM 10AM 12PM 2PM 4PM 6PM 7:00PM Off-Street Utilization Occupied Vacant Exception is MVTRA garage, which has higher utilization (by commuters)

18 On- Street Utilization:-- Higher 2010 2012 165 255 239 215 220 221 131 147 171 166 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 7AM 10AM 12PM 4PM 6PM On-Street Utilization Occupied Vacant 254 322 311 268 223 148 167 167 99 110 153 198 76 57 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% 8AM 10AM 12PM 2PM 4PM 6PM 7:00PM On-Street Utilization Occupied Vacant

19 7-10AM, 2010 8-10AM, 2012 Pricing has pushed cars out of lots… …and onto free streets/lots Thursday 7-10AM Early Morning

20 10AM-12PM, 2010 10AM-12PM, 2012 Lots/garages are no longer as full… …and streets are too full Thursday 10-12PM Late Morning

21 Thursday 12-2PM Lunchtime 12-2PM, 2010 12-2PM, 2012 Customers who could easily park on-street… …now hunt to find a free space, and lots are underutilized.

22 4-6PM, 2010 4-6PM, 2012 Thursday 4-6PM Late Afternoon Lot pricing keeps utilization lower… ….while street pricing is not discouraging its use

23 6-8PM, 2010 6-7PM, 2012 Thursday 6-8PM Dinnertime On-street utilization used to be high… …but it is still fairly high today, …because lots are no cheaper than streets?

24 6-8PM, 2010 7-8PM, 2012 Thursday 7-8PM Dining & Entertainment Parking lots have availability with pricing…. …but sustained on-street demand suggests on-street prices are low

Lessons Learned 1. Get a consultant– key to passage 2. Do loads of public hearings, there are never enough 3. Keep most of the opposition out of the room! 4. Try to only charge people from out of town Most popular part of program is getting commuters off the streets 5. Don’t compromise with intractable foes– they are always going to be opposed; 6. Don’t give away the ship on pricing, someone opposed to $1 per hour is just as opposed to 50 cents an hour 7. Tweak it all the time! 25

Key Conclusions  Pricing has made parking available in lots and the Goeke Deck, which used to be filled up (good)  Pricing has driven commuters into the MVRTA garage (good)  Pricing has driven people to the free spaces  The imbalance in the daytime pricing system is reducing utilization in priced facilities, filling free facilities.  Permits have helped create availability in the Deck and lots, but the high buy-up proved the price was too low.

Today  Spaces freed up by moving people to free areas  Commuters moved out of key downtown locations  Restaurants in Western end generally happy, can find spaces BUT…  People in east side who were opposed are still opposed  Not enough revenue generated  East side streets are crowded  Opposition still exists to paying on street 27

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