Jordan Rules 2 Of 5

40 %
60 %
Information about Jordan Rules 2 Of 5
Business & Mgmt

Published on July 12, 2009

Author: thejordanrules

Source: slideshare.net

Description

After presentation 1; the team needed some clarification on some of the rules. This presentation is a response to some questions, as well as examples for the team to discuss.

The Jordan Rules Answers to your questions v1.3 July 5, 2009

Review You had questions on Rule 9 - Test and Adapt Rule 6 - Look at supporting visuals from a psychological perspective Rule 5 - Prioritize User Flows over information Rule 3 - Set Expectations

Rule 9 Test and adapt

Multivariate Testing Why do it When to do it How to do it Different types of testing

Multivariate Testing Why do it When you have a project you’d like to optimize, multivariate testing is often a great solution. It allows you to launch a site, deploy a set of banners, or send an email with one (or more) variables, and receive data on which variable was most effective.

Multivariate Testing When to do it Discovery Design Development Deploy 1 2 3

Multivariate Testing How to do it A few great tools that make multivariate testing easy Free tool that works in the Full suite of testing & background, separating users targeting tools. Test sites, See effectiveness of certain into groups and automatically pages, banners, and elements on your site. displaying alternate content applications. Great Narrow down to see to each group & recording automated reports and individual users session, results. fantastic support center. video showing all input.

Multivariate Testing Different types of testing Multivariate Usability Heuristic Acceptance Evaluation of Evaluation of Expert Technical effectiveness deliverable by evaluation evaluation of of one or testing it on based on deliverable in more variables users heuristic simulated live through checklists/ environment simulated or predefined live tracking criteria (generally a final client evaluation)

Rule 6 Look at supporting visuals from a psychological perspective

Gestalt Psychology 5 Laws •Proximity •Similarity •Closure •Simplicity •Continuity

Gestalt Psychology Proximity Objects near each other tend to be grouped together.

Gestalt Psychology Proximity Objects near each other tend to be grouped together.

Gestalt Psychology Similarity Similar objects tend to be grouped together

Gestalt Psychology Similarity Similar objects tend to be grouped together

Gestalt Psychology Closure Grouped objects are seen as a whole

Gestalt Psychology Closure Grouped objects are seen as a whole

Gestalt Psychology Simplicity (Pragnanz) Reality is reduced to its simplest form

Gestalt Psychology Simplicity (Pragnanz) Reality is reduced to its simplest form

Gestalt Psychology Continuity Lines are seen following the smoothest path

Gestalt Psychology Continuity Lines are seen following the smoothest path

Rule 5 Prioritize user flows over information

User Flows Definition: The path a user takes to complete a goal. User Flow Diagram Example: Email Confirmation Registration Next Step Page User Profile Page Confirmation Page

User Flows Useful for comparing user behavior with site structure & realizing opportunities for optimization. Example: Site Registration Email Confirmation Registration Next Step Page User Profile Page Confirmation Page

Kano Analysis

Kano Analysis 2 1 3

Prioritization 1 Express Registration User Profile Page 2 FB Connect Confirmation Page User Profile Page * 3 Email Confirmation Registration Next Step Page User Profile Page Confirmation Page

Layout Example Page Register Today Express Registration FB Connect Registration

Rule 3 Set expectations

Principle of Least Astonishment Definition: The Principle of Least Astonishment examines the users most likely expectations, why he might be expecting the given result, and provides a result that either matches the users expectation, or falls within his range of expectations.

Principle of Least Astonishment

Principle of Least Astonishment PAC-MAN! Click to Play User expects to play Pac-man

Principle of Least Astonishment Arcade Games Click to Play User expects to see a gallery with at least 2 arcade games he can play

Principle of Least Astonishment Quick Registration Click to register User expects that registration will take no longer than 5 minutes

Next Steps Discussion Next week will be a workshop on how user experience needs to be integrated with the overall customer experience. Presentations on Rule 2 and Rule 1 will be moved to July 22, and Aug 5. - I’ll make all presentations available on SlideShare

Add a comment

Comments

Air Jordan 3 | 13/01/15
Jordan Rules 2 Of 5, SlideSearchEngine.com Air Jordan 3 http://www.nikeshoesmartoutlet.com/category-c-32_45.html

Related presentations

Canvas Prints at Affordable Prices make you smile.Visit http://www.shopcanvasprint...

30 Días en Bici en Gijón organiza un recorrido por los comercios históricos de la ...

Con el fin de conocer mejor el rol que juega internet en el proceso de compra en E...

With three established projects across the country and seven more in the pipeline,...

Retailing is not a rocket science, neither it's walk-in-the-park. In this presenta...

What is research??

What is research??

April 2, 2014

Explanatory definitions of research in depth...

Related pages

jordan rules - free pdf ebook downloads - grenebookshop.org

jordan rules at grenebookshop.org ... pages: 2 size: 124.00 KB Proposed Jordan Lake Nutrient Management RulesThe Jordan Lake Rules, ...
Read more

Gauss-Jordan Elimination Method - Uniserve Communications

Gauss-Jordan Elimination Method The following row operations on the augmented matrix of a system produce the augmented matrix ... 2 3 5 8 4 0 5 2 ...
Read more

Medical Devices - SIPSMENA

• Rule 2 - Channeling or ... 5.2 Clinical investigation of medical devices. ... 7.1 Medical device Regulations in Jordan by the JFDA 7.2 Medical Device ...
Read more

Gauss/Jordan - University of Wisconsin-Whitewater

GAUSS / JORDAN (G / J) is a device to solve systems of (linear) equations. ... number "5" in the 2-2 position, encircled below : Below is the result of
Read more

Shop | Finish Line

... Shop Finish Line today! & more colors. ... Shoes 10.5-3; Shoes 2-12; Infant Shoes; Apparel; ... Men's Air Jordan Flight Diamond Cloud LE Basketball ...
Read more

2.5 Inverse Matrices - MIT Mathematics

2.5. Inverse Matrices 81 2.5 Inverse Matrices ... illustrates a basic rule of ... row 2C row 1/ The last Gauss-Jordan step is to divide each row by its ...
Read more

Jordan travel guide - Wikitravel

5.4.2 From Syria; 5.4.3 From Iraq; 5.4.4 ... The local establishments that are considered '5-star' in Jordan would be more like 3-star hotels in the West ...
Read more

PCT Rules: Table of Contents - WIPO - World Intellectual ...

TABLE OF CONTENTS***: [Long] Long ... Rule 2: Interpretation of ... 5.2: Nucleotide and/or Amino Acid Sequence Disclosure.
Read more