Published on June 20, 2008
lpha A Communication ‘2.0’ ... or why I’m always blabbering about twitter
What made scribes obsolete?
Johannes Gutenberg (ca.1400-1468) Movable type, ca. 1450
Mass reproduction of the written word
Johannes Trithenius (1462-1516) De Laude Scriptorum, 1492
Martin Luther (1483-1546)
the 95 theses, 1517
Professional Journalist “a person who writes for newspapers or magazines or prepares news to be broadcast on radio or television”
Journalistic privilege is based on the previous scarcity of publishing
Professional Photographer “someone who makes more than $5,000 a year selling his or her photos”
the availability, not the quality
Broadcast media the one to many pattern
Dialogue the one to one, few to few pattern
Technology creates a new pattern the many to many pattern
Publish, then ﬁlter
The way we used to relate to information
Break-down of the broadcast profession
The way we now consume information
The borders between communication patterns are quickly disappearing
New communication pattern?
Thordur Arnason Director, Technology Creuna AS
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