67 %
33 %
Information about itc

Published on April 21, 2009

Author: takshi


Slide 1: SCHOOL OF COMMERCE PRESENTATION ON Submitted to Prof. Sarita Rana Submitted by Takshi Lilaramani Slide 2: ITC's Vision Sustain ITC's position as one of India's most valuable corporations through world class performance, creating growing value for the Indian economy and the Company's stakeholders. ITC's Mission To enhance the wealth generating capability of the enterprise in a globalising environment, delivering superior and sustainable stakeholder value. ITC's Core Values ITC's Core Values are aimed at developing a customer-focused, high-performance organisation which creates values for all its stakeholders. Let’s Put India First MASTER STROKESOF ITC : MASTER STROKESOF ITC Chairperson - Y C Deveshwar Directors - S S H Rehman, A Singh, K Vaidyanath, A Baijal, J P Daly, R K Kaul, S H Khan, S B Mathur, D K Mehrotra, H G Powell, P B Ramanujam, B Sen, RS Tarneja, B Vijayaraghavan PAST AND PRESENT : PAST AND PRESENT 24 Aug1910 – ITC incorporated under the name of 'Imperial Tobacco Company of India Limited'. 1925– ITC’s Packaging & Printing Business Division was set up as a strategic backward integration for ITC’s Cigarettes business. 1974 – The Company's ownership progressively Indianised, and the name of the Company was changed to ITC Limited (Indian tobacco company). 1975 – The Co. launched its HOTEL BUSINESS which was named ‘ITC-Welcome group Hotel Chola’. 1979 – ITC entered the Paperboards Business by promoting. Bhadrachalam Papaerboards Limited, which today has become the market leader in India. 1985 – Surya Nepal Pvt. Ltd. PRODUCT PORTFOLIO : PRODUCT PORTFOLIO WILLS LIFESTYLE : WILLS LIFESTYLE RURAL PROJECTS : RURAL PROJECTS Mangaldeep incense sticks WELOCOME GROUP OF HOTELS : WELOCOME GROUP OF HOTELS THE STARTERS : THE STARTERS The Starting point of The company was Imperial Tobacco Co. of India Ltd. The Company manufacture and distribute cigarettes and smoking tobaccos and speciality papers including cigarette tissue papers (Sole manufacturer in the country). Insignia India Kings Due to the Ban on cigarettes Classic adds therefore, Gold Flake NO PREVIEW AVAILABLE Silk Cut Navy Cut Scissors Capstan Berkeley Bristol Flake. Slide 10: Other Products - Kitchens of India - Mint-o - Candy man - Bingo - Expression SWOT ANALYSIS : SWOT ANALYSIS STRENGTHS Brand Management WEAKNESS Unrelated diversification OPPORTUNITY Rural Market E – choupal THREATS Increasing tax in Cigarettes Health hazard MARKETING STRATEGY : MARKETING STRATEGY They have a DIFFERANTIAL MARKETING STRATEGY type. Always use their existing channels. Utilizing nominal resources related with the brand Eg:- E-Chaupal, MangalDeep, Brand Ambassador are selected according to the brands and mostly are YOUTH ICONS They emphasize on going with the FLOW and making their Followers . EFFECT ON ECONOMY : EFFECT ON ECONOMY ITC is the Second Largest Exporter in INDIA They have made a mark in the Business World for their Hotels, Management, FMCG (Kitchens of India),Cigarettes Rural Development Programs have gained National and International Acceptance. Total turnover of ITC is 21355.94 crores in financial year 2007-08. Competitors of ITC Ltd. : Competitors of ITC Ltd. Golden Tobacco Limited Godfrey Philips India Ltd. VST Industries Ltd. RTCL Ltd. Hindustan Unilever Ltd. Marico

Add a comment

Related presentations

Related pages

Innertropische Konvergenzzone – Wikipedia

Die innertropische oder intertropische Konvergenzzone (ITC für Inter Tropic Convergence oder ITCZ für Inter-Tropical Convergence Zone), auch ...
Read more

ITC Deutschland GmbH

Das Beratungsunternehmen ITC ist Ihr Partner für Projekte und Vertrieb. Wir unterstützen Sie im Rhein-Main-Gebiet, in Deutschland und in ganz Europa.
Read more

ITC – Wikipedia

ITC steht als Abkürzung für: Imperial Tobacco Company, ein indisches Mischunternehmen, siehe ITC Limited; Incorporated Television Company (ITC ...
Read more

ITC Logistic - ITC Transport, Spedition & Logistik

Willkommen bei der ITC Logistic Ges. mbH. Ihrem Partner in Sachen hochwertiger Logistiklösungen und weltweiter Spedition. Jetzt anrufen! +49 2154 815-5
Read more

ITC - International Trade Centre

Joint agency of the World Trade Organization and the United Nations, acting as the development partner for small business export success, helping ...
Read more

ITC – Immer ein kluger Schachzug!

ITC steht für Serviceorientierung in der IT, sowohl im IT Service Management (ITSM) als auch im IT Operations Management (ITOM). Definierte und mit den ...
Read more

ITC - -

Buy fonts from the ITC. OpenType, TrueType, PostScript available for Mac and PC.
Read more

ITC IT-Consulting GmbH - Home

ITC IT-Consulting GmbH, Monheim ... Wir freuen uns, Sie auf unserer Homepage begrüßen zu können. Informieren Sie sich auf unserer Internetpräsenz über ...
Read more

ITC – DV Consulting

Unsere Softwarelösung für mittelständische Unternehmen bestehend aus EIC und MIS.
Read more provides the biggest and best selection of high quality desktop and web fonts. Try, buy and download classics like Helvetica, Univers, Frutiger ...
Read more