advertisement

Introduction to Paid Customer Acquisition

50 %
50 %
advertisement
Information about Introduction to Paid Customer Acquisition
Business & Mgmt

Published on February 26, 2014

Author: Intelligent_ly

Source: slideshare.net

Description

In the world of digital marketing there are lots of different options for acquiring customers. In the last few years the spotlight's been on inbound, with its focus on content and authentic interactions with the customer to drive sales. What we don't hear about as often though, is the enormous amount of manpower that goes into implementing a successful inbound strategy.
Enter the paid customer acquisition route. Services like Google AdWords and Facebook Advertising, while costing money, have great reputations for a reason--they work. Andrew and Noah will walk you through the basics, and teach you how to craft a successful strategy.

What You'll Learn
An overview of paid customer acquisition channels
The metrics to pay attention to
How to identify the best strategy for your company
advertisement

Add a comment

Related presentations

Canvas Prints at Affordable Prices make you smile.Visit http://www.shopcanvasprint...

30 Días en Bici en Gijón organiza un recorrido por los comercios históricos de la ...

Con el fin de conocer mejor el rol que juega internet en el proceso de compra en E...

With three established projects across the country and seven more in the pipeline,...

Retailing is not a rocket science, neither it's walk-in-the-park. In this presenta...

What is research??

What is research??

April 2, 2014

Explanatory definitions of research in depth...

Related pages

An Introduction to Pay-Per-Click Search Marketing Part 3 ...

About The Author: Jacob Shin is the Director of Online Marketing & Customer Acquisition at Savings.com where he focuses on high volume paid search strategy ...
Read more

INTRODUCTION - Defense Acquisition University

introduction to defense acquisition management tenth edition august 2010 published by the defense acquisition university press fort belvoir, virginia
Read more

Giddy | Introduction to Mergers & Acquisitions

Mergers & Acquisitions: An Introduction. Prof. Ian Giddy, New York University. INTRODUCTION. ... If cash is paid, the cash can be raised in a number of ways.
Read more

When & Where to start Paid Acquisition? - Pierre Lechelle

When & Where to start Paid Acquisition ... dollars for each new customer you get… Acquisition? ... giving you a small introduction into what you can do ...
Read more

Best Practices for Customer Acquisition - IBM - United States

Introduction ... Customer acquisition spans ... balance the free versus paid product functionality and ...
Read more

Can Paid Customer Acquisition Work With Freemium ...

Can Paid Customer Acquisition Work With Freemium? Tweet. Photo by stevendepolo. I received the following question from a reader: I was wondering if you had ...
Read more

How did Mint acquire 1.0m+ users without a high viral ...

Startup Traction: How did Mint acquire 1.0m+ users without a high viral coefficient, scalable SEO strategy, or paid customer acquisition channel??
Read more

INTRODUCTION TO DEFENSE ACQUISITION MANAGEMENT

INTRODUCTION TO DEFENSE ACQUISITION MANAGEMENT ... paid Customer Feedback form. ... extending through introduction into use or successful
Read more