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Introduction To Digital Publishing For Authors

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Information about Introduction To Digital Publishing For Authors
Education

Published on February 26, 2014

Author: kegill

Source: slideshare.net

Description

Overview of digital publishing and ebooks for authors. University of Washington literary fiction class. Guest presentation.
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+ Digital Publishing For Authors Date : 25 Feb 2014

+ Introductions Digital Tonight publishing (tips, tools and why you have to do this) Q&A

About Me  Public Affairs | Tech/Political Writer | Educator | Motorcyclist @kegill | gplus.to/kegill | wiredpen.com| kegill.com

Introductions  Who are we?  What do you want to do?  What is your digital publishing experience?

When Robert de Graff introduced $0.25 paperback books in 1939, publishers scoffed.

History of ebooks

History of ebooks

3 in 10 adults read an e-book last year. Under 30? 1-in-2

What is an ebook?  A distributable digital edition of a book  Text file – project Gutenberg  HTML  PDF  epub/mobi  AZW – proprietary Kindle format  An app – (Al Gore, Our Choice)  Audio books may be digital but they aren’t ebooks  Your experiences? How differ from print?

Source: Statista

7 in 10 adults read an paper book

1 in 7 adults listened to an audio book

Projection: end of 2014 1-in-2 will have purchased an ebook

What does this mean for authors?  Go where readers are  eBooks > Kindle (better for text/fiction/BW)  eBooks > iBook (iPad only, better for color/interactivity)  eBooks > Nook/Fire (better for color)  POD > print is a different format!  Audiobooks (beyond scope!)

Formats  Kindle/AZW    Fiction, few illustrations, for basic Kindle (B/W) No control over flow, page breaks, etc ePub (a standard! – International Digital Publishers Forum)  Images, color, cross-platform  Reflowable  HTML, CSS, XML, zip (compression)  Fixed layout sometimes used for iPad/Kindle Fire

Formats  Mobi (a standard!)   PDF   Images, color, cross-platform Fixed formatting (this is a print spec) iBook author (enhanced, epub3)  Can also export as PDF or text See more at Wikipedia

How will you be found? Self-publishing v “being published”

Single service providers  Delivers one or more services (formatting, design, editing, printing, promotion)  You retain control  Kobo, Lightning Source  Writer.ly helps writers find services  Guru/eLance – marketplaces for independent contractors

“Pick and mix”  Offers a package with menu of services (critique, editing, design, print, production, marketing, promotion, distribution)  Lulu, CreateSpace (the author-services company of Amazon)  Photo books > See Blurb

Do it all  Like “vanity press” of old  Can be costly  Author Solutions, Lumina Press

Emerging models  Kickstarter (crowd-funded)  WattPad (beta-readers+  Crowdspring (crowd-design)  Subscriptions (Safari Books, Scribd)

pod!

Conversion : complexity rises  Plain text  Plain text with links (this includes endnotes)  Plain text with images or tables  Formatted text (columns), images with wrap-around text, boxed features, sidebars, etc  Fixed layout  Enhanced

Covers!

How will you be found?  Not every innovation is worth mastering.

Copyright / examples  A word about DRM (Amazon v O’Reilly)  Published author chooses to self-publish – fiction  Published author chooses to self-publish – nonfiction  Fiction: Maria Murnane  The Book Deal (inside view of publishing)

+ Contact  Kathy E Gill  kegill at uw dot edu or gmail or @kegill  This lecture: wiredpen.com  http://faculty.u.washington.edu/kegill

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