Intro to Investor Relations Online in 2009

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Information about Intro to Investor Relations Online in 2009
Investor Relations

Published on March 22, 2009

Author: irwebreport

Source: slideshare.net

Description

Presentation by Dominic Jones for the NIRI Virtual Chapter webinar, Let's Get Digital, March 25, 2009

Let’s Get Digital Dominic Jones IR Web Report & Clarity! NIRI Virtual Wednesday, March 25, 2009

Document Web We took offline documents and activities and put them online. Wow! 1996 2007 201? Web 1.0

Document Web

People Web A platform for human interaction -- the new telephone Comment Blog Share wiki YouTube Twitter microformats tag embed mashup Facebook poke RSS Ajax SEO Folksonomy Social Media LinkedIn Digg Invite bookmark podcast collaborate 1996 2007 201? Web 2.0

People Web

Data Web XBRL fits in here (but not yet) 1996 2007 201? Web 3.0

Data Web

DISTRIBUTION Middlemen Users Machines Web services Linked Data APIs 1996 2007 201? Web 1.0 Web 2.0 Web 3.0

Most IR Websites are here SEC is here 1996 2007 201? Web 1.0 Web 2.0 Web 3.0

SEC web initiatives Recognized web for Reg. FD Liberalized use of shareholder forums Required usability of proxies and ARs Mandated XBRL starting 2009 Using Twitter, Facebook, blogger briefings

Recognized web for Reg. FD

Liberalized use of shareholder forums

Required usability of proxies and ARs

Mandated XBRL starting 2009

IR 2.0 opportunities low high high Return potential = goodwill + profile Intensity = cost + effort + risk Video AR IR Blog Forum Twitterfeed Microblogging Social Bookmarks Video MP3 Corp. Blog Podcasting Fan page Doc sharing HTML AR XBRL RSS Open chat Mobile site N&A releases

IR 2.0: Low-hanging fruit N&A releases: cuts costs & increases traffic, engagement, control Microblogging: Twitter for engagement & profile via StockTwits RSS: poor implementation hampers adoption Document sharing: free, easy distribution via embeds Mobile: no brainer Corporate blog: IR as contributor

N&A releases: cuts costs & increases traffic, engagement, control

Microblogging: Twitter for engagement & profile via StockTwits

RSS: poor implementation hampers adoption

Document sharing: free, easy distribution via embeds

Mobile: no brainer

Corporate blog: IR as contributor

Dominic Jones IR Web Report & Clarity! irwebreport.com investorrelationsblog.com Twitter: @irwebreport Slides available at: slideshare.net/irwebreport

Dominic Jones

IR Web Report & Clarity! irwebreport.com

investorrelationsblog.com

Twitter: @irwebreport Slides available at: slideshare.net/irwebreport

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