Interactive Strategy for Peabody Hotel Rooftop Parties

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Information about Interactive Strategy for Peabody Hotel Rooftop Parties
Entertainment

Published on January 4, 2012

Author: branditlikebarker

Source: slideshare.net

Description

Created a contest micro-site, themes for each party, and social media integration to drive attendance, with contest winners crowned weekly. Over the Summer, the Peabody saw traffic and revenue increases up to 500%.

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