Infographics presentation for Philanthropy Ohio

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Information about Infographics presentation for Philanthropy Ohio
Design

Published on March 3, 2014

Author: juliareich

Source: slideshare.net

Description

Infographics are data + story + design = it's a perfect marriage!

The raw data lacks the story; the story is the overview of the situation, but it needs the visual design to bring it all together, to have impact.

If you've ever had a need to:
- explain complex concepts
- demonstrate an organization's impact, or
- share accomplishments

Then communicating visually through infographics is one of the best ways to do this.

Not Your Grandma's Pie Chart Infographics & Data Visualization February 26, 2014

Not Your Grandma's Pie Chart • 2-26-2014 2

DATA + STORY + DESIGN Not Your Grandma's Pie Chart • 2-26-2014 3

Not Your Grandma's Pie Chart • 2-26-2014 4

AGENDA 1. Overview 2.  reaking it Down: B 9 Steps to Making an Infographic 3. SEO 4. Resources Not Your Grandma's Pie Chart • 2-26-2014 5

Information Design Infographics Not Your Grandma's Pie Chart • 2-26-2014 Data Visualization 6

Source: http://chronicle.com/article/The-Gates-Foundations-Higher/140213/ Not Your Grandma's Pie Chart • 2-26-2014 7

http://chronicle.com/article/The-Gates-Foundations-Higher/140213/ Not Your Grandma's Pie Chart • 2-26-2014 8

Source: http://chronicle.com/article/The-Gates-Foundations-Higher/140213/ Not Your Grandma's Pie Chart • 2-26-2014 9

Source: http://www.mott.org/news/news/2012/20121002-Community-Foundations-in-US-Infographic-Article5 Not Your Grandma's Pie Chart • 2-26-2014 10

WHY INFOGRAPHICS? Not Your Grandma's Pie Chart • 2-26-2014 11

1 Complex ideas become easily understandable 2 Learn and connect 3 Take action 4 Boost SEO Not Your Grandma's Pie Chart • 2-26-2014 12

WHERE CAN YOU USE INFOGRAPHICS? Not Your Grandma's Pie Chart • 2-26-2014 13

HOW CAN YOU USE INFOGRAPHICS? Not Your Grandma's Pie Chart • 2-26-2014 14

Analysis Advocacy Education Not Your Grandma's Pie Chart • 2-26-2014 15

1. How-to 2. Research Results 3. Did You Know? 4. Compare & Contrast 5. Demographics 6. Timeline 7. Tips 8. Combination Not Your Grandma's Pie Chart • 2-26-2014 16

How-to Source: http://visual.ly/knot-2-shabby Not Your Grandma's Pie Chart • 2-26-2014 17

How-to Not Your Grandma's Pie Chart • 2-26-2014 18

How-to Not Your Grandma's Pie Chart • 2-26-2014 19

How-to Need Money for college? Here’s how to get from here to there. Is the FAFSA for You? Be Prepared! Before you tackle the form, you will need a computer and an email address you check frequently. You will also need to gather a lot of personal and family financial information… Do you and your parents need to be full U.S. citizens? NO. Apply if you’re a citizen, permanent resident, have an F-1 visa or here legally as a refugee. PERSONAl IDENTIfIcATION fINANcIAl INfORMATION z z Social Security numbers for one or both parents. z OR license, z Your driver’sone. if you have What if your parents aren’t in the U.S. legally? THAT’S OK, as long as you are in the U.S. legally. Your parents are protected because other federal agencies by law cannot see your FAFSA application. But you do have to take special steps. SEE OTHER SIDE z Your alien registration or if permanent resident card, you’re not a U.S. citizen. x “DEPENDENT” Ideally, you include both parents, but one parent is fine if that’s the parent you live with and depend on. What if you aren’t in the U.S legally? GOOD QUESTION. You cannot receive federal student aid, but you may qualify for state financial aid or other kinds of financing, including scholarships from colleges or local foundations. The trick? You can’t file online. SEE OTHER SIDE SEE OTHER SIDE x You don’t need to have your Social Security cards in hand, but be sure names and numbers you enter match the cards exactly. x Checking your email daily is VERY IMPORTANT. Colleges and FASFA won’t send texts. Your parents’ tax records, if you are dependent on one or both of them. Or a copy of your parents’ foreign tax return, if they live outside the U.S., including Puerto Rico. own tax z Your a recent records, if you filed tax return. Are You “Dependent” On at Least One of Them? For almost everyone under the age of 2X, the answer is YES… Find a computer and get settled in—ideally with a parent, teacher, guidance counselor or adult who can guide you. (Or do the form themselves!) fOR fAfSA, YOU’RE “DEPENDENT” If: Good News! Go to www.fafsa.ed.gov If you have everything in order, the FAFSA can take less than one hour to complete. (Don’t worry, you don’t have to finish in one sitting.) Be sure to go to THIS website. Other similar websites make you pay to file your FAFSA. The real FAFSA application is free. NEXT STEPS: untaxed income in your z Records ofSocial Security, welfare family like benefits or veterans benefits. ? OR Who Are Your Parents? Getting Started… YES! Almost everyone should complete the FAFSA. Even if you don’t think you’ll qualify for funding, try anyway—you never know! Your Social Security number. Most students must fill out the Free Application for Federal Student Aid (better known as FAFSA) to get financial support from government and colleges. But the form can be tricky for many students—particularly those who are recent arrivals to the U.S. or live in homes different from the traditional two-parent family that FAFSA was designed for. The FAFSA is A lOT easier if you know what to expect. let this poster guide you. ? “TAX REcORD” These include annual tax returns (IRS 1040, 1040A, 1040EZ) and any documents used to fill out the return (like an employer’s W-2 statements, bank statements or mortgage documents). Federal Student Aid z Choose aIdentification Number Personal But for many students and families, the FAFSA form can be cOMPlIcATED or cONfUSING. The following questions are designed to help you deal with any sticky parts of the form. (called a “PIN”) and password. Keep these safe. You’ll need them to submit your FAFSA and update your form later on. need your of z And you’llYou can list list to 10 colleges. up schools. If you’re applying to more than 10 or want to change your list, you can do this later. You live with at least one parent. (That’s known as your “custodial” parent.) For the FAFSA, a parent is: • Your birth mother or father, • A parent who adopted you, or • A stepparent who’s married to your birth or adoptive parent OR You’re in touch with at least one parent, as defined above. You may actually be living with a grandparent, another relative, or a close friend. You may living on your own and supporting yourself. For FAFSA, you are still “dependent” on your parents if you have occasional contact. fOR fAfSA, YOU’RE “INDEPENDENT” If: • You’re 2X years old or older, • Married, • Supporting kids of your own, or • Orphaned, in foster care, in legal guardianship, or a ward of the court. Keep All records in a safe place. Colleges may need to see copies. And you may need these records next year. Colleges will want to see paperwork that proves you’re independent. Make sure you have it. WHAT If NEITHER cATEGORY fITS? Show Me the Money! Congratulations! You’re on your way to college. Have a great year! Once the application is complete, FAFSA automatically sends your info to the colleges on your list. You can add or delete colleges on the FAFSA website. Now you need to work with the colleges to get the financial aid you need… z Call your colleges. Make sure they have everything. your FAFSA form z Updateyour latest tax info.after April 15 with z Wait for your acceptance letters!!! Colleges that want you will tell you how much you can get from the government and their scholarship funds. z Problems? Remain calm and work with your Many colleges demand PROOf of the information on your fAfSA form. Some colleges want even more information. STAY IN clOSE TOUcH and give your college everything they ask for. Think you’re finished? Think again. Many problems happen AfTER the form is submitted. Submit Your FAFSA! Once you’ve completed the form, double-check EVERYTHING. Click “SUBMIT MY FAFSA NOW.” Whooohoo!!! Think you’re finished? Think again. Many problems happen AfTER the form is submitted. Be sure to cHEcK YOUR EMAIl DAIlY. Within a few days, you should get a “Student Aid Report.” It contains a summary of the financial information and FAFSA’s Estimated Family Contribution, a critical number for you. Government and colleges will use this number to decide how much $$$ to offer you. REVIEW z cAREfUllY on-line. for errors. Correct them to read the “comments” section of the z bE SUREmake sure that FAFSA actually processed report to your application. (They don’t if there are problems.) an email, check on-line. The z If you don’t getas well. Problems? See back report is there of this poster. SEE OTHER SIDE x What Do You & Your Parents Earn? x The FAFSA needs you and your parent’s most recent tax information to determine your income. Did everyone file tax returns for the previous year? Great! You can “link” electronically to this tax info from the FAFSA website. The website shows you how. Who’s in Your Household? ? Who Do Your Parents Support Financially? If you’re a dependent, this should include: HOUSEHOLD INCOME This is the total income generated by you and the parent or parents you depend on. Income from others in the household is not counted. Linking to the government’s IRS website is easiest and safest way to fill out FAFSA. And it will save you headaches later. Colleges will know your income information is accurate and won’t have to ask you for proof. They can trust information gathered from the IRS. Linking electronically can be a problem for some families, who may not have filed taxes recently, file outside of the U.S. or have other issues. Many problems can be solved. See the other side of the poster for details. SEE OTHER SIDE x Not Your Grandma's Pie Chart • 2-26-2014 You may be a candidate for a “DEPENDENcY OVERRIDE” if you have NO contact with your parents. See other side for details. SEE OTHER SIDE z YOUR PARENT OR PARENTS. • If you live with both parents, that counts as 2. ? • If you live with one parent, that’s 1. “EXPECTED FAMILY CONTRIBUTION” The government needs to estimate how much your family will be able to contribute to your college costs. To do this, the FAFSA asks for your family’s income and how many people this income must support. • If you divide your time between your parents’ homes, count the parent where you spend most of your time, who is 1. z ANYONE SUPPORTED bY THE PARENTS YOU ARE lIVING WITH: • Brothers and sisters (full, half or step) at home or in college. • Anyone else in the home (cousins, aunts, grandparents) if your parents are providing more than half their support. z YOU!! DON’T fORGET TO cOUNT YOURSElf. MANY KIDS DO… 20

How-to Not Your Grandma's Pie Chart • 2-26-2014 21

How-to Source: Stone Soup Creative www.understandingfafsa.org Not Your Grandma's Pie Chart • 2-26-2014 22

Research Results http://www.good.is/posts/infographic-america-s-fresh-food-movement Not Your Grandma's Pie Chart • 2-26-2014 23

Research Results Source: Stone Soup Creative Not Your Grandma's Pie Chart • 2-26-2014 24

Research Results Source: http://www.nytimes.com/interactive/2010/10/21/opinion/20101021_Oplunch.html?_r=0 Not Your Grandma's Pie Chart • 2-26-2014 25

Did You Know? Source: http://visual.ly/palm-beach-opera-50th-anniversary-season Not Your Grandma's Pie Chart • 2-26-2014 26

Did You Know? Source: http://hyperakt.com/work-detail/339 Not Your Grandma's Pie Chart • 2-26-2014 27

Did You Know? Source: http://www.pinterest.com/source/nonprofitcollegesonline.com/ Not Your Grandma's Pie Chart • 2-26-2014 28

Compare & Contrast Source: gavinpotenza.com Not Your Grandma's Pie Chart • 2-26-2014 29

Compare & Contrast Source: http://www.good.is/posts/transparency-pakistan-vs-haiti-which-disaster-got-more-aid Not Your Grandma's Pie Chart • 2-26-2014 30

Demographics Source: http://awesome.good.is/transparency/web/1105/opportunitygap/flat.html Not Your Grandma's Pie Chart • 2-26-2014 31

Demographics Source: http://www.good.is/posts/infographic-what-congress-would-look-like-if-it-really-represented-america Not Your Grandma's Pie Chart • 2-26-2014 32

Timeline Source: http://visual.ly/amplifying-our-nations-voice-timeline-voting-rights-united-states Not Your Grandma's Pie Chart • 2-26-2014 33

Tips Source: http://www.frogloop.com/care2blog/2012/9/18/infographic-facebook-posting-tips.html Not Your Grandma's Pie Chart • 2-26-2014 34

Combination Source: http://www.good.is/posts/infographic-how-to-have-a-100-mile-thanksgiving Not Your Grandma's Pie Chart • 2-26-2014 35

9 STEPS TO MAKING AN INFOGRAPHIC 1 2 3 FORMAT MEDIA / APPLICATION CHOOSE DATA MAP, CHART, DIAGRAM HOW WILL IT BE PUBLISHED OR DISTRIBUTED? 5-10 POINTS 4 5 6 FIND THE STORY GET VISUAL ESTABLISH HIERARCHY WHO IS IT FOR? / GIVE IT A TITLE LAY OUT THE DATA WHAT'S MOST IMPORTANT? 7 8 9 ADD INFO STYLIZE REFINE & FINISH ADD OTHER INTERESTING STATS FIND ILLUSTRATION / MAKE IT YOUR OWN CREDIT / DOCUMENTATION / LEGEND Not Your Grandma's Pie Chart • 2-26-2014 36

1 FORMAT MAP, CHART, DIAGRAM Source: http://hyperakt.com/work-detail/285 Not Your Grandma's Pie Chart • 2-26-2014 37

1 FORMAT MAP, CHART, DIAGRAM Source: http://www.good.is/posts/where-the-jobs-are-the-chart Not Your Grandma's Pie Chart • 2-26-2014 38

1 FORMAT MAP, CHART, DIAGRAM Source: http://hyperakt.com Not Your Grandma's Pie Chart • 2-26-2014 39

2 MEDIA / APPLICATION HOW WILL IT BE PUBLISHED OR DISTRIBUTED? • Print • Online • PowerPoint • Video Not Your Grandma's Pie Chart • 2-26-2014 40

2 MEDIA / APPLICATION HOW WILL IT BE PUBLISHED OR DISTRIBUTED? Source: Stone Soup Creative Not Your Grandma's Pie Chart • 2-26-2014 41

3 CHOOSE DATA 5-10 POINTS Source: Stone Soup Creative Not Your Grandma's Pie Chart • 2-26-2014 42

3 CHOOSE DATA 5-10 POINTS Not Your Grandma's Pie Chart • 2-26-2014 62 s in NY State: f Family Court • Number o Statewide: 143 y Court Judges f Famil • Number o Family Filings in NYS ber of Annual • Num 0 Courts: 750,00 d child lve custody an ¾ of cases invo • Nearly support C: 53 rt judges in NY of Family Cou • Number rt YC Family Cou caseload per N nual nt day, • Average an 91 to the prese cases From 19 d to the judge: 1,927 dges appointe ave been no ju ity. there h in New York C ily Court bench Fam York City Fam time, the New same • During this filings increased 23% ily Court total me a e amount of ti unties, averag appear• In some co dge in a court gets before a ju family s ance: 5 minute o not ourt litigants d youth 0% of Family C • Nearly 8 and Hispanic r In NYC Black have a lawye percent of Fam more than 90 of are the subject s. ily Court case cases in 2010, Family Court 00 NYC 0 • Of the 80,0 r longer than 18 were active fo nearly 17,000 days. 43

4 FIND THE STORY WHO IS IT FOR? / GIVE IT A TITLE Not Your Grandma's Pie Chart • 2-26-2014 44

5 GET VISUAL LAY OUT THE DATA Not Your Grandma's Pie Chart • 2-26-2014 45

5 GET VISUAL LAY OUT THE DATA Not Your Grandma's Pie Chart • 2-26-2014 46

5 GET VISUAL LAY OUT THE DATA Source: http://gavinpotenza.com/ Not Your Grandma's Pie Chart • 2-26-2014 47

6 ESTABLISH HIERARCHY WHAT'S MOST IMPORTANT? • Use different sizes of text and imagery • Prominence can be conveyed with color and boldness, too • Limit to 3-4 layers of information Source: http://lemonly.com/work/the-bme-challenge-share-inspire-empower Not Your Grandma's Pie Chart • 2-26-2014 48

6 ESTABLISH HIERARCHY WHAT'S MOST IMPORTANT? Source: http://visual.ly/how-long-do-animals-live Not Your Grandma's Pie Chart • 2-26-2014 49

6 ESTABLISH HIERARCHY WHAT'S MOST IMPORTANT? Visible variation can convey meaning Source: Stone Soup Creative http://www.pinterest.com/npmktgd/2014-nonprofit-communicationstrends-report/ Not Your Grandma's Pie Chart • 2-26-2014 50

7 ADD INFO ADD OTHER INTERESTING STATS Source: http://www.gatesfoundation.org/What-We-Do/Global-Development/Agricultural-Development/Infographics Not Your Grandma's Pie Chart • 2-26-2014 51

8 STYLIZE FIND ILLUSTRATION / MAKE IT YOUR OWN Source: http://gavinpotenza.com/ Not Your Grandma's Pie Chart • 2-26-2014 52

9 REFINE & FINISH CREDIT / DOCUMENTATION / LEGEND Source: http://www.good.is/posts/infographic-the-opportunity-gap Not Your Grandma's Pie Chart • 2-26-2014 53

Infographics can boost SEO • • • • Optimize with keywords Name the graphic using keywords Use the word “infographic” in the title Share it Not Your Grandma's Pie Chart • 2-26-2014 54

Information Design is about making your data: • Clear • Compelling • Convincing Not Your Grandma's Pie Chart • 2-26-2014 55

RESOURCES Beth Kanter's Pinterest Board and Blog www.pinterest.com/kanter/nonprofit-infographics/ www.bethkanter.org/dyi-infographics/ Column Five Media Infographics: The Power of Visual Storytelling www.columnfivemedia.com/book Visualising Information for Advocacy by Tactical Tech http://visualisingadvocacy.org/ (available on Amazon) Beginning Infographics: Information Driven Storytelling www.skillshare.com Not Your Grandma's Pie Chart • 2-26-2014 56

THANK YOU! EMAIL julia@stonesoupcreative.com PHONE 212-721-9764 WEB stonesoupcreative.com • E-news sign-up • FREE white paper FACEBOOK facebook.com/stonesoupcreative PINTEREST pinterest.com/stonesoupcreate

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