Influence of Social Media on Health Care Industry

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Information about Influence of Social Media on Health Care Industry
Health & Medicine

Published on January 21, 2014

Author: nortecehr

Source: slideshare.net

Description

Research says about 60% people move towards the social media for their health related issues.
Health care industry use the social media to share its messages and information.

SOCIAL MEDIA INFLUENCE ON HEALTH CARE INDUSTRY Health care industry use the social media to share its messages and information

INTRODUCTION • Research says about 60% people move towards the social media for their health related issues • Around 15% people use social media for sharing and to get knowledge about the issues related to their health care • World health and other organizations use social media for their businesses http://www.nortecehr.com

• Health care practitioners easily communicate with the social networking blogs, sites, forums, communities and etc. • The practitioners interact with other and can share the information and ideas • The relationship between care takers and patients is updated by using the social media. http://www.nortecehr.com

SOCIAL MEDIA ISSUES • Social media brought several issues and risks • Health care providers are concerned with the information provided on social media • Moderation of health care content is essential to stay away from the useless information as well as rumors

ETHICAL ISSUES • Social networking sites are using to spread out the health care related information • Ethical issues on posting of information depends on whether the information is private or public http://www.nortecehr.com

INFORMATION AUTHORITY • Health care professionals are responsible for the safety and confidentiality of information • Health care providers are responsible for the privacy law of company • This information minimized the risk of information sharing

USAGE OF SOCIAL MEDIA • All health care providers including doctors, clinicians, physicians etc. all get advantages from social media • Social media used for engagement of community activities including customer support, fund raising, education of patients, provision of news and advertising of new services

PHYSICIAN GET BENEFITS FROM SOCIAL MEDIA • Physicians have opportunity to read articles on online communities • They discuss their problems they are facing during their practices • They research development and new medical techniques and easily get connected with anyone anytime http://www.nortecehr.com

BENEFITS OF PATIENTS • Patients get advantage of education through social media, perform research also, obtain their demanded information and receive support on social media • Patients get their targeted result for health care industry on social media • They get awareness about their health issues

CONCLUSION • Social media makes possible to get connected easily with physicians • Patients have advantage to read online blogs, articles regarding their health care issues http://www.nortecehr.com

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