Published on March 10, 2014
Kyued Up Ideate + Prototype 3.8.14
E D I P T Empathize Define Ideate Prototype Test
I Ideate Why: To come up with solutions based on empathy and our problem definition
Combine Ideas + =
Make it Visual
Go for Quantity!
Quantity (with speed)
Ready, set, go! 10 minutes
What would be a terrible idea? 3 minutes
How would IKEA make it? Or Apple? Or McDonalds? 3 minutes
What if you used technology from 100 years ago? 3 minutes
Cluster Ideas 10 minutes
Individual Assessment Choose 2 1 minute
Organize Selections Rational Choice Likely to Delight Darling Long Shot
Organize Selections Rational Choice Likely to Delight Darling Long Shot 3 minutes
Group Assessment Choose 1 5 minutes
Value Proposition What does your product do? How does your product work? What does it feel like to use your product? 3 minutes
Value Proposition What does your product do? How does your product work? What does it feel like to use your product? BENEFITS FEATURES EXPERIENCE
Value Proposition Canvas Product Benefits Customer Experience Wants Fears Features Needs Substitutes
P Prototype Brief Introduction Guest Speaker Tom Bishop
Determine the key points to communicate Remove everything non-essential Make the key point STAND OUT Guest Speaker Tom Bishop
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