Published on May 28, 2008
A l ti Is S Analytics I Sexy Say N T “Faith B d I S No To “F h Based Initiatives”! ”! Avinash Kaushik Author, Blogger, Analytics Evangelist iCitizen, May ‘08
Web Analytics !
Questions & Numbers:Yes Answers & Insights: Not Enough
Really really good at the “What”
Kinda really stinky at the “Why”
Web Analytics 2.0 y
Clickstream Multiple Outcomes Analysis Experimentation & Testing Voice of Customer Competitive Intelligence Insights
Brand Referral Site Impact: +51% Propensity to P h P i Purchase 51% Site Impact: +54% 54%
Capturing Voice of Customer
Yes, no, do this, that, if, so, me, me, now, why not? Yes, no, this, that, if, so, me, me, do that for me, if only Goal: Yes, I am trying, this, that, if, so, me, me, now Yes, no, thi th t if so, me, me, I lik why not?, if only Y this, that, if, like, h t? l “Segments of Discontent” Segments of Discontent How stupid, no, this, that, so, me, me, why not?, now Yes, no, this, that, if, so, me, me, you idiots, if only Yes, I love that, if, so, me, me, do that for me, if only Yes, no, this, that, if, so, my mother likes, why not?
Experimentation & Testing
Six Minutes To Awesomeness A/B Testing
And One More Thing Thing...
Now You Know
A simple listing of videos, podcasts, articles, and interviews done by or featuring Avinash Kaushik.
Avinash Kaushik is the author of the ... As a thought leader Avinash puts a common sense framework ... iCitizen, and SES. You’ll find Avinash’s web ...
Secrets of Web Analytics: A Podcast with Avinash Kaushik. ... November 19, 2008 | 23 ... met or had the opportunity to listen to Avinash Kaushik, ...
A list of current and past public keynotes by Avinash Kaushik at industry ... my upcoming public speaking engagements ... Forum 2008 , Monaco : Nov 12 ...
Avinash Kaushik is the author of the recently published book Web Analytics: ... Ad-Tech, iCitizen, and SES. You’ll find Avinash’s web analytics blog, ...
Avinash Kaushik Avinash is a nationally recognized thought leader in web analytics and has spoken ... In 2008, Kaushik co-founded Market ... iCitizen, JMP ...
AVINASH Dimensional analysis From Wikipedia, the free encyclopedia Jump to: navigation, search In mathematics and science, dimensional analysis is a ...