Icis Custom Publishing Roundtables

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Information about Icis Custom Publishing Roundtables

Published on December 16, 2008

Author: bakerj3

Source: slideshare.net

ICIS high-level Roundtables John Baker Global editor – custom publishing Tel: +44 20 8652 3153 Email: john.baker@icis.com

Summary of benefits Face-to-face interaction with senior industry executives Positioning of sponsor as “thought leader” in the sector Increased understanding of topical issues and priorities Co-branding with ICIS in the chemicals marketplace Increased profile in print and online, via ICIS.com

Summary of benefits

Face-to-face interaction with senior industry executives

Positioning of sponsor as “thought leader” in the sector

Increased understanding of topical issues and priorities

Co-branding with ICIS in the chemicals marketplace

Increased profile in print and online, via ICIS.com

How does it work? Client and ICIS agree on Roundtable topic, timing and venue, etc… Client and ICIS develop list of companies/executives to invite ICIS sends out invitations and organises the entire event – usually a morning discussion with dinner the night before A one-page article is published in ICIS Chemical Business prior to the event, setting the scene ICIS produces briefing for participants, with client input After the Roundtable discussion, an outcome article is published in ICIS Chemical Business

How does it work?

Client and ICIS agree on Roundtable topic, timing and venue, etc…

Client and ICIS develop list of companies/executives to invite ICIS sends out invitations and organises the entire event – usually a morning discussion with dinner the night before

A one-page article is published in ICIS Chemical Business prior to the event, setting the scene

ICIS produces briefing for participants, with client input

After the Roundtable discussion, an outcome article is published in ICIS Chemical Business

Key aspects Optimum outcome is to recruit 6-10 high-level participants The meeting is held over a morning, with dinner the night before and lunch afterwards – maximising interaction Location is optimally a leading hotel in major EU city Meeting chaired by ICIS editor and/or client or independent chairman Client can bring 2-3 participants along itself Output article is reviewed by all participants before publication

Key aspects

Optimum outcome is to recruit 6-10 high-level participants

The meeting is held over a morning, with dinner the night before and lunch afterwards – maximising interaction

Location is optimally a leading hotel in major EU city

Meeting chaired by ICIS editor and/or client or independent chairman

Client can bring 2-3 participants along itself

Output article is reviewed by all participants before publication

Other benefits Client gains maximum interaction with senior decision-makers in the industry Discussion format allows thorough, insightful analysis of topical issues Client receives pdfs and can purchase reprints of the articles in ICIS Chemical Business The articles appear online Output can be expanded from single article to sponsored supplement – giving greater coverage of the outcomes and exposure for the client

Other benefits

Client gains maximum interaction with senior decision-makers in the industry

Discussion format allows thorough, insightful analysis of topical issues

Client receives pdfs and can purchase reprints of the articles in ICIS Chemical Business

The articles appear online

Output can be expanded from single article to sponsored supplement – giving greater coverage of the outcomes and exposure for the client

Some previous clients and topics Booz & Company CEO Roundtable on EU petrochemicals CEO Roundtable on EU specialty chemicals Celerant Consulting M&A and finance Innovation strategy Pilko & Associates M&A and environmental due diligence

Some previous clients and topics

Booz & Company

CEO Roundtable on EU petrochemicals

CEO Roundtable on EU specialty

chemicals

Celerant Consulting

M&A and finance

Innovation strategy

Pilko & Associates

M&A and environmental due diligence

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