IBM's use of virtual worlds - Roo Reynolds' presentation at Eduserv Foundation Symposium 2007

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Information about IBM's use of virtual worlds - Roo Reynolds' presentation at Eduserv...

Published on May 10, 2007

Author: rooreynolds

Source: slideshare.net

Description

IBM famously have a large virtual continent, but what do they do there? Roo Reynolds peeps behind the Big Blue curtain to reveal how and why IBM got involved in Second Life as well as introduce some of the current activities going on within virtual worlds.

IBM's use of virtual worlds Roo Reynolds Metaverse Evangelist rooreynolds.com

Web 2.0

Web 2.0

Web 2.0 attitude “ Web 2.0 is an attitude not a technology . It’s about enabling and encouraging participation through open applications and services . By open I mean technically open with appropriate APIs but also, more importantly, socially open , with rights granted to use the content in new and exciting contexts.” Ian Davis http://iandavis.com/blog/2005/07/talis-web-20-and-all-that

“ Web 2.0 is an attitude not a technology . It’s about enabling and encouraging participation through open applications and services . By open I mean technically open with appropriate APIs but also, more importantly, socially open , with rights granted to use the content in new and exciting contexts.”

Ian Davis http://iandavis.com/blog/2005/07/talis-web-20-and-all-that

Virtual Worlds

Gogofrog

3B

Habbo Hotel

Cyworld

There.com

Active Worlds

Kaneva

Sony PlayStation Home

 

 

 

EVE Online

What’s IBM up to?

IBM Innovation Jam results: Funding for ‘3D Internet’

 

IBM 12 island innovation complex

 

Circuit City Sears & Circuit City

Australian Open Jan 2007

 

IBM Alumni event (http://greateribm.com)

 

 

 

 

 

More possibilities Marketing, brand promotion Retail Hardware / Storage Media and entertainment Modelling (visualisation, simulation, …) Conferences Community events Education (rehearsal, e-learning, blended learning…) Research … Behind the firewall

Marketing, brand promotion

Retail

Hardware / Storage

Media and entertainment

Modelling (visualisation, simulation, …)

Conferences

Community events

Education (rehearsal, e-learning, blended learning…)

Research



Behind the firewall

Education and Training A highly compelling distance learning environment Connect with experts and teachers from around the world Train, rehearse, role play in virtual world Simulation of real world environments for “walk-throughs” or re-enactments 3-D models, immersive environments recreate real life and simplify the complex

A highly compelling distance learning environment

Connect with experts and teachers from around the world

Train, rehearse, role play in virtual world

Simulation of real world environments for “walk-throughs” or re-enactments

3-D models, immersive environments recreate real life and simplify the complex

Societal Applications University of California, Davis: Peter Yellowlees, professor of psychiatry at UCD using Second Life to simulate and experience Schizophrenia Centers for Disease Control: Created virtual clinics to train emergency workers who might be called to rapidly set up medical facilities in a national crisis

University of California, Davis:

Peter Yellowlees, professor of psychiatry at UCD using Second Life to simulate and experience Schizophrenia

Centers for Disease Control:

Created virtual clinics to train emergency workers who might be called to rapidly set up medical facilities in a national crisis

Societal Applications Medical or other training using virtual worlds Rehearsal and role playing Simulations and response 3-D models, immersive environments recreate real life and simplify the complex

Medical or other training using virtual worlds

Rehearsal and role playing

Simulations and response

3-D models, immersive environments recreate real life and simplify the complex

More possibilities Marketing, brand promotion Retail Hardware / Storage Media and entertainment Modelling (visualisation, simulation, …) Conferences Community events Education (rehearsal, e-learning, blended learning, …) Research … Behind the firewall

Marketing, brand promotion

Retail

Hardware / Storage

Media and entertainment

Modelling (visualisation, simulation, …)

Conferences

Community events

Education (rehearsal, e-learning, blended learning, …)

Research



Behind the firewall

 

What’s next? rooreynolds.com eightbar.co.uk Further reading

rooreynolds.com

eightbar.co.uk

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