Published on March 8, 2014
A PROPERTY OF HYDERABAD EDITION 25th 26th 27th May 2014 www.hyderabadstyleweek.com
A PROPERTY OF Show Overview The Hyderabad Style Week (HSW), a bi-annual event, is a multi-day branded environment providing activities and opportunities for fashion designers and sponsors to come face-to-face with the principal tastemakers, celebrities, media, glamour & glitz. HSW becomes a high-end, full service property strategically executed to create an unprecedented amount of media buzz. The event offers a viable and elite venue for designers, fashion labels and media with the ability to host full-featured fashion shows, after-parties. www.hyderabadstyleweek.com
A PROPERTY OF Activities will include 12 Fashion Designers showcasing their collections on runway shows 40 Models walking on the runway shows, displaying haute ensembles by Nations known designers 40 Lifestyle and fashion Exhibitors HSW becomes a high-end, full service property, strategically crafted unprecedented amount of media buzz and merchandise promotion. The event offers a viable and elite venue for designers, fashion labels and media. www.hyderabadstyleweek.com
A PROPERTY OF Company Overview As a start up company IFC’S prime aim is to create the Business in Fashion along with Social Values. Hyderabad Style Week was conceptualized in 2014 representing talented Fashion designers in the country. Its prime objective is to propagate the business of fashion and provide opportunities & facilitate various designers and to enable them in bringing fashion and styles from Ramp to Streets through the Fashion Exposition. Mission Inspire - Connect - Collaborate Vision To be a leading wholesale and retail off line brand. Online shopping brand E.g. – [hswlabels.com] To stay ahead in fashion and retail industry To instil social values through our fashion shows Focus On building HSW brand as fashion hub for all fashion needs www.hyderabadstyleweek.com
A PROPERTY OF Our Partner NGO for the event As a first step towards social value, IFC has partnered with Olympic Gold Quest (OGQ), a non-profit foundation with a mission to help Indian athletes win Olympic gold medals, an initiative by Geeth Sethi and Prakash Padukone. Later corporate honchos like Niraj Bajaj, Shitin Desai, R. Ramaraj, Rakesh Khanna and Neeraj Bharadwaj joined the team OGQ gives athletes 24×7 presence of support staff that include, physiotherapists, dieticians, mental trainers, coaches, injury management experts and logistic managers around them to look after all their training needs and to instil in them a sense of pride and confidence. Two of them got together and started Olympic Gold Quest, a non-profit foundation, www.hyderabadstyleweek.com
A PROPERTY OF Our Partner NGO for the event www.hyderabadstyleweek.com
A PROPERTY OF Official Venue Partner NOVOTEL Convention Centre – Hyderabad 4th 5th 6th June 2014 Offering state of the art exhibition, meeting and convention services. Hyderabad International Convention Centre, Hotel Novotel is 35 minutes drive from The Rajiv Gandhi International Airport and spread over 15 acres. It has been designed to provide a comfortable and business-friendly environment hotel property, it is one of the largest pillar less venue across Asia designed for multipurpose event. www.hyderabadstyleweek.com
A PROPERTY OF ADVISORY BOARD www.hyderabadstyleweek.com
A PROPERTY OF ADVISORY BOARD T. RAMAKANTH CDM RCB World Wide KAALI SUDHEER Art Collector & Curator Muse Art Gallery VANAJA BANAGIRI Director Cap Foundation www.hyderabadstyleweek.com
A PROPERTY OF Event Schedule - Activities on Day 1,2 & 3 4 shows per day : Opening Show by a renowned designer at 7:30 pm 2nd Show - 8 pm 3rd Show - 8:30 pm Break Time – Thanking Sponsors, Advisory Board, celebrities Presentations, Brand / Product Launch / Felicitation 4th Show (Grand finale) - 9:30 pm www.hyderabadstyleweek.com
A PROPERTY OF Shringarika LIFESTYLE & FASHION EXIBHITION 4 Designers from ESTABLISED Category Shulakshana Monga Mona Pali – Kolkata Bhairavi Jaikishan – Mumbai More…coming up 4 Designers from the Talent Box In conversation 4 Designers from Emerging category Bhanu Shashank Amyn Farista Asfaque Ahmad www.hyderabadstyleweek.com
A PROPERTY OF Presents LIFESTYLE & FASHION EXIBHITION “Shringarika” Glamour – Style – Fashion - Lifestyle The Lifestyle & Fashion Exhibition Exposition participation is limited to 30 established and emerging designer labels, lifestyle brands and luxury wedding service providers. It would be a shopper`s paradise, The exposition endeavors to attract approx. 5000 affluent visitors during the three days event and provides exciting sales and marketing opportunities with an uncharacteristic personal touch that aims to distinguish itself. It would also be attended by institutional buyers, store owners from Hyderabad. www.hyderabadstyleweek.com
A PROPERTY OF Unique conversions in the pavilion include Raised runway extending to 60 feet Signage & branding on stage backdrop and side panels Seating for approximately 300-400 guests Ample security for Celebrities and Show Stoppers HSW would provide in Pool models for the Participating Designers Branding Opportunity for Sponsors Main Back Drop Side panel branding Video projections Outdoor Media / OOH Brand installations and product displays Social Network Paper ads Invites DJ Console Stage & Ramp Checker board Entrance Arch Skirt of the ramp and stage www.hyderabadstyleweek.com
A PROPERTY OF PUBLICITY PLAN Pre-event promotions Press conference 2 weeks before the event Approx 8000 sqft of OOH / Out door publicity in all the important location across Hyderabad 2 weeks before the main event Pre event full-page ad in Magazine Photos and press coverage inclusion in official magazine dedicated spread advertorial For post-event coverage National Media coverage – www.hyderabadstyleweek.com
A PROPERTY OF Sponsorship options Platinum Title Sponsor Rs. 25Lacs: Branding above head mask of the main back drop and, in all event’s media and collaterals E.g.: ABC presents Hyderabad Style Week. Gold Sponsor Rs. 15 Lacs : Branding on the back drop in all event media and collaterals E.g.: Hyderabad Style Week Powered by XYZ . Silver Sponsor Rs. 10 Lacs - Branding on the side panel and in all event media and collaterals of HSW Bronze Sponsor Rs 5 Lac – Logo appearance in the list of sponsors. Associate Sponsor Rs. 1 Lac - Branding logo in the venue www.hyderabadstyleweek.com
A PROPERTY OF Partner options Media Partner Exhibition Partner – Television Partner – Tollywood Channel Entertainment Partner Airline Partner – Branding Partner Multiplex Partner- Cine Max Good Time Partner - Seagram OHH Partner – Matrix Outdoor Media Strength PartnerBeauty Partner –Be Blunt Hair Styling Partner – Be Blunt Energy partner Foot wear partner Banking Partner www.hyderabadstyleweek.com
Hall No 1 & 2 EXHIBITION AREA Stage Ramp Seating Area DJ Console Seating Area Media Gallery Green Rooms Seating Area EXHIBITION AREA Seating Area EXHIBITION AREA Bird View Note: Not actual dimensions
Co Sponsors Sponsor Sponsor Sponsor Title Sponsor Sponsor Sponsor Sponsor Sponsor Co Sponsor Designer Name Sponsor Sponsor Sponsor Sponsor Sponsor Presents Sponsor Sponsor Partners Logo Logo Logo Associate Sponsors Logo Logo Logo Sponsor Partners Logo Logo Sponsor sponsor Logo In association with Logo Logo Logo sponsor BRANDING Logo BRANDING BRANDING AREA ON THE RAMP / STAGE Logo Logo Logo
A PROPERTY OF Proposed Schedule of the HSW DAY SHOW 1 SHOW 2 SHOW 3 SHOW 4 SHOW 5 One Opening Show Show Show Closing Two Show Show Show Show Closing Life Style and Fashion Exhibition from 11am to 9pm 2&3 Life Style and Fashion Exhibition from 11am to 9am www.hyderabadstyleweek.com
A PROPERTY OF Show Director for HSW Manoj Patwardhan Manoj has created his own space in the industry of fashion with 160 and more fashion shows to his credit as a choreographer. His association, with the fashion world started in 1999 as a model. He has walked in many fashion shows in cities like Mumbai, Bangalore and Hyderabad. Later on he turned into a choreographer and conceptualized events. In 2005 his premier fashion show kick-started his journey as a fashion choreographer. This decision opened a new gateway into the Indian fashion fraternity, and led his path towards being a Show Director. Leading few of the elite events in the capacity of a Show Director. India Fashion Street. – Co-Owner India Lifestyle & Bridal Fashion Week - Director Hyderabad Style Week – Co-Owner www.hyderabadstyleweek.com
A PROPERTY OF Integrate fashion company People behind HSW www.hyderabadstyleweek.com
A PROPERTY OF Integrate fashion company People behind HSW www.hyderabadstyleweek.com
A PROPERTY OF With the experience team on board we will ensure that HSW would make it presence felt and Positioning itself as one of the leading branded events from Hyderabad India through events, extensive presence and coverage through local and national media. It would be our pride to have you on board of this prestigious Mega Fashion Event. With Warm Regards IFC Team Integrated Fashion Company www.hyderabadstyleweek.com
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