Published on February 18, 2014
HOW TO WRITE A SHOW STOPPING LINKEDIN HEADLINE www.ebsta.com @ebstahq linkedin.com/company/ebsta
THE HEADLINE A headline is what grabs a readers attention when reading a newspaper, it’s the same with your LinkedIn proﬁle. Spend some time optimizing it, for maximum impact.
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SEARCHABILITY Your headline is highly searchable. Don’t just put your job title. Do use keywords such as popular skills and expertise to increase your proﬁles SEO.
LISTING One way of using the headline space is to simply list your roles and responsibilities. Be sure to make them relevant, the tip is to try and guess what people will be searching.
DESCRIPTIVE Alternatively you can use one sentence but make sure you include keywords because they increase searchability making you a LinkedIn VIP.
WRITE LESS, SAY MORE Remember this space is precious, so choose what you say carefully. www.ebsta.com
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