Published on September 27, 2007
How to run your business through Second Life The Gabetti Property Solutions experience
WHAT I LOVE
More than 2 MILIONS L$ More than 150,000 ! Brand perception Internazionalization of the brand
50% of our SL customers comes from abroad
50,000 ! Small team Clear objectives Open commercial strategy
Lack of real life RE companies No existing business model to innovate No ready made case studies available Nobody’s mistakes to learn from
We held an internal poll to recruit the Bright Five team asking for:
Work in spare time Work (mostly) from home Learn a new job from scratch Pursue tough goals
at home: Technical equipment + ADSL expenses paid work as an independent company INCENTIVES of the Gabetti Group raise the day job skills
Right Partner The Electric Sheep Company
Geographically distributed team
Team meetings (a lot of voice!) SL hands on trainings vBusiness tecniques trainings
Sales CC gari.baldi
Selling real houses... through their virtual replica
High detail level
Innovation in RL business
30,000 ! by the end of 2007
New LOB in 2008
Recruiting CC Saurabh C
1. Job opening on web sites 2. CV selection 3. interview with a recruiting professional inworld 4. interview with a LOB manager inworld/RL
Generate business in SL Generate business in RL
Wine Label Museum Franciacorta Wine Festival
firstname.lastname@example.org http://secondlife.gabettigroup.com CC 96dotsperinch
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