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How to get funding: Inside the investor’s mind, early investment by Jeff Clavier

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Information about How to get funding: Inside the investor’s mind, early investment by Jeff...
Finance

Published on February 22, 2014

Author: fundersandfounders

Source: slideshare.net

Description

Whether you ever raise funding from investors or not, you as an entrepreneur really benefit from being able to see your business through the investor’s eyes.
Check our more of the early investor’s Jeff Clavier mindset in the infographic above.

TEAM
Jeff: "How do I feel about working with this team 5-6 year?"
- the ideal combo: 1 developer, 1 designer, 1 business expert
- too many people: 5 founders
- lonely journey(but you can do it): solo founder (ex. mint.com(
- seen it work: married (ex. Eventbrite)
- who will build?: all business experts

PRODUCT
- alpha product released
- is there organic retention
- what's the user acquisition model?

TRACTION
-revenue opportunities
- feedback from early users
- retention is key
- unit economics
- rough acquisition costs: SEM, Facebook, PPI
- comparables: LTV, RVP, rDAU

MARKET OPPORTUNITY
- Enterprise (SaaS): $10-$50M revenue, within 3 years
- Consumer product: 10M-100M users

VALUATION
Jeff: "I like everything so far, but what will it take to raise Series A 18 months from now?"
- is it expensive to build (ex. e-commerce marketplace)
- Are VCs interested in this type of product?

OK, I'LL INVEST

FUNDING
- last as long as you can (family&friends), Bootstrap, 0-$100K
- lasts 12-18 months, Seed, $1M - 1.5M
- lasts 2 years, Series A, $3M - $5M
- Series B, $8M - $15M

FOUNDER DILUTION


Source: http://fundersandfounders.com/inside-the-investors-mind-jeff-clavier-early-investment/
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