How to find your voice in a competitive market

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Information about How to find your voice in a competitive market
Marketing

Published on March 10, 2014

Author: KayFranklin

Source: slideshare.net

Description

Tips on how to find your voice in a competitive market

How To Find Your Voice In A Competitive Market

How do you stand out against your competition? How can you make sure that your voice is heard? I am going to discuss how to find your voice in a competitive market.

In order to compete you need to know what is unique about your own business and what benefits there are. You need to know your business inside out and ideally be the product creator so that you know your products inside out. When you know everything there is to know about your business you are in a position to find your voice.

Here are the things to think about and develop in order to find your voice and stand out against your competition…

Passion You need passion. If you are passionate about something you will be able to convey that to others and when you convey a message with passion and conviction people will hear it. Not only will they hear it, they will also take on board what you are saying and want to experience some of that passion for themselves.

Values What your values? Values are things that we feel very deeply about and therefore it reflects the passion that we have. If you really want to help other people and you are passionate about it then you will have the drive that you need to and make your voice heard.

Beliefs Your own beliefs will also impact on your values. Your business will be run based on your own beliefs and your own core values. Understanding what those are will enable you to share with others what your business stands for and what they can expect from it.

Contribution Think about what you can contribute to others. What skills do you have and what do your friends and family complement you on? These are the things that you can contribute to others. Since we are all unique you will find that there are things that you can contribute that competitors can't. Use that to stand out.

Discipline Without self-discipline you will not make the effort to make your voice heard. Without discipline you might easily give up. If you think about other successful people online you know that they are very disciplined and they take action every single day. Nothing stops them, no obstacle prevents them from taking action.

Vision Having a vision or a clear picture in your mind of exactly what you want your business to look like - what you want people to say about your business is vital. Unless you have that vision you won't know what you are working towards and if you don't know what you are working towards then you will never achieve it because you won't know when you are there!

If you found this helpful then you might like to visit my website: KayFranklin.com (Free download available)

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