Gidon Session 01

25 %
75 %
Information about Gidon Session 01

Published on March 29, 2009

Author: GidonA

Source: slideshare.net

Building a Successful Business Using the Internet

Your Instructor Gidon Ariel Web-based Business Consultant and Trainer Owner, www.sbiisrael.com , www.holycityprayer.com Marketing consultant, MATI SiteSell Certified trainer, Israel Chronic Procrastinator

Gidon Ariel

Web-based Business Consultant and Trainer

Owner, www.sbiisrael.com , www.holycityprayer.com

Marketing consultant, MATI

SiteSell Certified trainer, Israel

Chronic Procrastinator

Goal of Session 1 See the BIG picture. Meet Course Learning Objectives for Day : What to understand What to accomplish

See the BIG picture.

Meet Course Learning Objectives for Day :

What to understand

What to accomplish

Understand and Achieve Introduction: The Big Picture – Prepare To Succeed Upon completion of this part, you will understand... A “DAY” is not a 24 hour calendar day -- you work at your own pace One-step at a time is do-able, following the video or written Action Guide You will reach humps along the way and beat them Upon completion of this part, you will have... Watched and/or read the Intro of the Action Guide

Introduction: The Big Picture – Prepare To Succeed

Upon completion of this part, you will understand...

A “DAY” is not a 24 hour calendar day -- you work at your own pace

One-step at a time is do-able, following the video or written Action Guide

You will reach humps along the way and beat them

Upon completion of this part, you will have...

Watched and/or read the Intro of the Action Guide

Understand and Achieve DAY 1 -- Master The Basics Upon completion of this part, you will understand... The significance of CTPM The concept of PREselling (vs. Selling) The need to prepare a solid foundation The importance of persistence Upon completion of this part, you will have... Watched and/or read DAY 1 of the Action Guide

DAY 1 -- Master The Basics

Upon completion of this part, you will understand...

The significance of CTPM

The concept of PREselling (vs. Selling)

The need to prepare a solid foundation

The importance of persistence

Upon completion of this part, you will have...

Watched and/or read DAY 1 of the Action Guide

What You Need To Succeed BRAINS AND… MOTIVATION BAM!

BRAINS

AND…

MOTIVATION

3 Biggest Online Dangers Building Web sites that don't work. Believing you make money overnight. Having an offline business mentality.

Building Web sites that don't work.

Believing you make money overnight.

Having an offline business mentality.

What Works Online? Quality relevant information. Targeted traffic. Trust and credibility.

Quality relevant information.

Targeted traffic.

Trust and credibility.

Content Is The Key To Success High-value content related to your business. Content written to please your visitors. Content written to please Search Engines. Content that connects and builds relationships.

High-value content related to your business.

Content written to please your visitors.

Content written to please Search Engines.

Content that connects and builds relationships.

Opportunity For Success Follow a proven process. Identify and develop your best Site Concept. Write original site content based on your passion. Implement proven money-generating techniques.

Follow a proven process.

Identify and develop your best Site Concept.

Write original site content based on your passion.

Implement proven money-generating techniques.

The Process Is Simple C-T-P-M

C-T-P-M

The Process You'll Learn The s uccessful o nline b usiness p rocess is … C-T-P-M It works! PREsold traffic converts to customers. ====== ======================== http://results.sitesell.com/

The s uccessful o nline b usiness p rocess is …

C-T-P-M

It works!

PREsold traffic converts to customers.

====== ========================

http://results.sitesell.com/

C-T-P-M C ontent T raffic P REsell M onetize "Building Income Through Content"

C ontent

T raffic

P REsell

M onetize

"Building Income Through Content"

Successful Business-Building Basics Emulate countless other successes. Take it one step (day, week) at a time. Follow DAYS 1-10 of the Action Guide. Prepare a solid foundation in DAYS 1-5. Create high-value content in DAYS 6-10.

Emulate countless other successes.

Take it one step (day, week) at a time.

Follow DAYS 1-10 of the Action Guide.

Prepare a solid foundation in DAYS 1-5.

Create high-value content in DAYS 6-10.

The Building Process $ Session 9 Build other Traffic for Income Session 8 How to Build Solid Relationships Session 7 Building Traffic for Profitability Session 6 Your look and feel Strategies Session 5 How to Build a Site that Gets the Click Session 4 Strategies to Investigating the best Monetization Options Session 3 Using Brainstorm It for Profitable Topics Session 2 How to Develop the Best Site Concept Session 1 Mastering the Business Basics

Your Web Business Toolkit You have a complete set of all the tools and services you need to: Do precise market research. Develop your best Site Concept. Create CONTENT people want. Attract targeted TRAFFIC. Build and nurture RELATIONSHIPS. PRESELL visitors/prospects. MONETIZE (I.e., generate income).

You have a complete set of all the tools and

services you need to:

Do precise market research.

Develop your best Site Concept.

Create CONTENT people want.

Attract targeted TRAFFIC.

Build and nurture RELATIONSHIPS.

PRESELL visitors/prospects.

MONETIZE (I.e., generate income).

The PROCESS is C-T-P-M C ontent T raffic P REsell M onetization

C ontent

T raffic

P REsell

M onetization

What Makes Good CONTENT? Related to your theme. Written to please your visitors. Written to please Search Engines. Builds positive relationships.

Related to your theme.

Written to please your visitors.

Written to please Search Engines.

Builds positive relationships.

Anguilla-Beaches.com

Anguilla-Vacation.com

Best Anguilla Restaurants

World Class Dining

How Do You Get TRAFFIC? The r ight keywords help people find you. Quality Content attracts targeted traffic. More Content attracts even more Traffic. Traffic is the lifeblood of a good site.

The r ight keywords help people find you.

Quality Content attracts targeted traffic.

More Content attracts even more Traffic.

Traffic is the lifeblood of a good site.

Making The Search Engines Happy Anguilla beaches.com Alexa rating: 51,945 Anguilla tourist board Alexa rating: 371,996 The lower the rating, the better.

Anguilla beaches.com Alexa rating: 51,945

Anguilla tourist board Alexa rating: 371,996

The lower the rating, the better.

What is PREselling? PREselling is the online version of offline relationship building. PREselling warms up your prospects by building their trust and respect for you. PREselling is giving visitors what they want without "selling" them.

PREselling is the online version of offline relationship building.

PREselling warms up your prospects by building their trust and respect for you.

PREselling is giving visitors what they want without "selling" them.

Ways To PREsell Provide quality content pages. Offer a free e-book. Set up a free e-course. Publish a free newsletter. Announce a weekly free surprise.

Provide quality content pages.

Offer a free e-book.

Set up a free e-course.

Publish a free newsletter.

Announce a weekly free surprise.

PREselling Example – 1a

PREselling Example – 1b

PREselling Example – 2

PREselling Example – 3a

PREselling Example – 3b

How To MONETIZE Do not rush into it. Don't sell or prod your visitors to buy. Do gently lead your visitors to click through to one of your income streams.

Do not rush into it.

Don't sell or prod your visitors to buy.

Do gently lead your visitors to click through to one of your income streams.

MONETIZATION Example – 1

MONETIZATION Example – 2a

MONETIZATION Example – 2b

MONETIZATION Example – 3a

MONETIZATION Example – 3b

MONETIZATION Example – 3c

MONETIZATION Example – 3d

Case Study Demonstrates Concepts Th e case study : Demonstrates concepts by example. Builds an actual online business. Follows the C-T-P-M process. Guides you in building YOUR business. Makes your ( home ) work easier.

Th e case study :

Demonstrates concepts by example.

Builds an actual online business.

Follows the C-T-P-M process.

Guides you in building YOUR business.

Makes your ( home ) work easier.

Meet Tobi, Budding Online Entrepreneur Tobi's Objective s : B uild an online business. B e independent. Avoid "get-rich-quick." M ake money now and in the future.

Tobi's Objective s :

B uild an online business.

B e independent.

Avoid "get-rich-quick."

M ake money now and in the future.

Deciding On A Site Concept Your Site Concept must: Be on a subject that's i n demand. Not be too competitive . Not be too broad . Be s omething that excites you. Offer high ROI potential .

Your Site Concept must:

Be on a subject that's i n demand.

Not be too competitive .

Not be too broad .

Be s omething that excites you.

Offer high ROI potential .

The Site Concept Process Choose 3 themes/concepts that interest you. Do market research on all 3 (via Brainstorm It!). Choose the one with the most profit potential.

Choose 3 themes/concepts that interest you.

Do market research on all 3 (via Brainstorm It!).

Choose the one with the most profit potential.

What Keyword Research Will Reveal The type of information people are looking for. How often people search for th at information. What competitors provide and how they do it . What content you'll need to deliver and how.

The type of information people are looking for.

How often people search for th at information.

What competitors provide and how they do it .

What content you'll need to deliver and how.

The Keyword Research Tool Brainstorm It!

Brainstorm It!

Offline Market Research Research what people are buying. Research possible store locations. Open the business at the right location.

Research what people are buying.

Research possible store locations.

Open the business at the right location.

Online Market Research Find out what people are searching for. Find out what other sites are offering what they are looking for . Discover the most profitable keywords (search terms). Create a site based on what they're seeking (one theme).

Find out what people are searching for.

Find out what other sites are offering what they are looking for .

Discover the most profitable keywords (search terms).

Create a site based on what they're seeking (one theme).

Tobi 's Three Concepts Food Cake Carbs

Food

Cake

Carbs

Tobi's Big Decision To be continued…

What Do You Know And Love? What are you passionate about? What do you love to talk about? What have you learned on the job? What do family and friends say you ' re good at? What ' s your favorite hobby?

What are you passionate about?

What do you love to talk about?

What have you learned on the job?

What do family and friends say you ' re good at?

What ' s your favorite hobby?

From Passion To Business

What Are Your Possible Concepts? What activities do you enjoy most about your current occupation? What bugs you? Do you have solution s to everyday problem s that would be of value to a lot of people? Write them down !

What activities do you enjoy most about your current occupation?

What bugs you?

Do you have solution s to everyday problem s that would be of value to a lot of people?

Write them down !

Smart Solution, Smart Business

Already Have A Business? What is your business concept? What "solution" does your business provide? Do you target a particular market segment? How do you position your business? What angle do you take that makes you unique? Write it down!

What is your business concept?

What "solution" does your business provide?

Do you target a particular market segment?

How do you position your business? What angle do you take that makes you unique?

Write it down!

From Business To Better Business

A Good Theme for a Website? Practically ANYTHING!

Tonight’s Walk-aways Alexa Google PageRank Archive.org Free e-Books and Master Courses http://actionguide.sitesell.com/ http://demo.sitesell.com/ http:// chooseit.sitesell.com /

Alexa

Google PageRank

Archive.org

Free e-Books and Master Courses

http://actionguide.sitesell.com/

http://demo.sitesell.com/

http:// chooseit.sitesell.com /

Your Business-Building Homework Complete registration for this course and SiteBuildIt! Read / watch INTRO, DAY 1 & 2 of the Action Guide. Log into Brainstorm It! and explore. Click on the question marks for related help. Identify 3 potential Site Concepts, write them down and bring them to the next class. Any Questions? E-mail or call me! [email_address] 02-5354586, 054-5665037

Complete registration for this course and SiteBuildIt!

Read / watch INTRO, DAY 1 & 2 of the Action Guide.

Log into Brainstorm It! and explore. Click on the question marks for related help.

Identify 3 potential Site Concepts, write them down and bring them to the next class.

Any Questions? E-mail or call me!

[email_address]

02-5354586, 054-5665037

Add a comment

Related pages

Gidon Session 3 - Education - documents

Building a Successful Business Using the Internet Session 3 – Welcome Back! Homework from Last Week . Complete the brainstorming exercise.
Read more

Gidon Session2 - Documents

1. Building a Successful BusinessUsing the Internet Session 2 – Welcome Back! 2. Homework from Last Week Complete registration for this course and ...
Read more

Quest ppt session 01 - Spiritual - documents.mx

Share Quest ppt session 01. ... Gidon Session 01 Session 01 v3 C programming session 01 Python45s - Session 01 Q&A Session 01 - Noisia Comments.
Read more

Gidon Shikler X iSyncWorld Catch-Up Session - YouTube

An exclusive performance by Gidon Shikler - EP coming soon. Check out more of Gidon's music at http://www.myspace.com/gidonshikler Gidon's last ...
Read more

2007 INTERNATIONAL IMAGE SENSOR WORKSHOP

2007 INTERNATIONAL IMAGE SENSOR WORKSHOP ... Session 01 : Discussion Session ... Benoit Giffard 2, Pierre Gidon 2 (1 FTM Imaging, STMicroelectronics ...
Read more

HOUSE MUSIC 2015 D.J GIDON PUBLIC part 1 - YouTube

HOUSE MUSIC 2015 D.J GIDON PUBLIC part ... 2015 - Duration: 5:01. AFC Asian Cup 607,717 views. 5:01 Ibiza House Session 2015 ...
Read more

Jam session is next on jazz kirchberg!

Jam session is next on jazz kirchberg! Freitag, 24.06.16, 20 Uhr, Gasthof Stiegenwirt! Special guest: Gidon Oechnser (gt) Unser nÄchstes konzert:
Read more

Session 01 - Introdu.. - Documents

Session 01 - Introdu.. by . on Oct 18, 2014. Report Category: Documents
Read more