Get started with Listly - A beginners guide to social list making

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Information about Get started with Listly - A beginners guide to social list making
How-to & DIY

Published on March 12, 2014

Author: nickkellet

Source: slideshare.net

Description

How do you get started with Listly

What is a social list? Why and how do you begin creating social lists

This is a simple guide to getting going with the basics of Listly

Getting started with Listly

First things first • Create Your Account (via http://list.ly/ ) • Pick one network to create your account • Connect your other Social Networks • To save you mislaying your your lists (duplicate accounts are confusing) • Connecting G+ is important as this is 1st step to having your avatar appear in Google searches for your lists. The 2nd step is add Listly as a site you contribute to via your G + about page. ! ! • Connecting Facebook is valuable people will see your activity and then be more likely to contribute to your lists • Bookmark Listly • Also install our Bookmarklet (more on that soon)

EXPLORE the culture • Lists are like Blogs. Listmakers are like Bloggers • The first thing you should do is observe other people’s content • See what lists people make • Follow other people and their lists • Vote on lists that are on topics you care about • Contribute and share other people’s lists • If you have a blog consider embedding other people’s lists on blog posts. Lists make great content for bloggers • This is advice is no different than blogging / social networking • Listly is a social content network in the same vein as Slideshare / Youtube. Each platform has its own culture • Embrace and support the community in a way you’d like them to embrace you ^ your lists • There is no anonymity - all votes and contribution are traceable - this is not Redditt

List for fun or work • Listly is a social platform • It’s about people and their passions • Collect stuff you find useful • Let other people help • This can be personal or for a business/brand/blog or publisher. Ultimately lists are made by people • People typically find Listly because of a list the someone made • First people just read and share lists • Then people return to create their own content for things they are passionate about • We don’t suggest creating duplicate lists on the same topic • If someone has already made a great list, contribute to that • Teamwork lets us all get more from less effort

Share: Lists & Items • We don’t Tweet anything automatically • You are always in control • Smart URLS • Each list/item has a unique short URL • Embedded list have unique list / item urls, so when your share, people will find the highlighted context inside a blog post or list • Sharing via Share icons 1. In the header for the list 2. Next to each item

Invite Friends • List Making is Social • Your friends like the stuff you like , that’s why they are your friends (most of them anyway) • So invite them to Listly and ask them to help with your lists • http://list.ly/settings/ invitations • Get 100 friends to join Listly and you’ll get a free year’s subscription to Listly Premium

Searching & Being found • Discoverability is big part of Listly • 60% of Listly traffic is via organic search • 50% of our traffic is from embedded lists • People find you via your lists • So make it easy for them. Name your lists based on questions people ask when searching • Make your list title descriptive & interesting • Make your list interesting, fun or useful • Always number your lists = Top !0… , 17 Best … • Sharing your lists helps discovery • Sharing via Facebook, Twitter, G+ & LinkedIn will help your lists get found in the future

Listy: Built to Embed • Listly was built to be embeddable • We make it easy both on Wordpress and on blogs that support Javascript (which is most of them) • If you get stuck search for help here • https://listly.tenderapp.com/kb • If you embed lists on a platform we haven’t documented we’d love to hear from you so we can extend our documentation • Lists are Responsive • List layout / content adjust to available space, so you can easily embed a list on the sidebar or in a post • Pick a unique layout for each embedded a list • When the list changes, so does the embedded content • Your lists keep evolving over time, which makes them more valuable • Where to Grab the Embed Code • Every lists has an embed icon

Got A WORDPRESS BLOG? • Is it Self Hosted? • Great, so you can use our Wordpress Plugin • This makes it even easier to paste short embed codes into your posts • http://wordpress.org/plugins/listly/ • Lots of people use it • More people install it every day

Bookmarking • What is a BookMarklet? • The Bookmarklet works via the browser bar so you can bookmark as you surf (no need to add from Listly) • Installing the Bookmarklet • Simply go here and follow the instructions • http://list.ly/about/ bookmarklet • You can install the Bookmarklet on your phone and tablet too

GETTING HELP FROM LISTLY • Our Help / Support Site • https://listly.tenderapp.com/kb • This is the best place to contact us as multiple people see and read emails send into our support system • You can ping us on Twitter and that’s great. You may even find other Listly users will jump in with answers • We love the social dialog • Do share your lists and your blog posts • Add the hashtag #listagrams if you’d like us to feature your list on our weekly Listagram

Making Lists #1 • What Make a Great List • We believe lists become great over time • We thing the best list are made my many people. • Listly is a crowdsourcing platform, but you still need to entice people to help with your lists • Start with • A great descriptive intriguing title • A description of what you are looking for and why • A headline image • 3-4 items on a list (people need examples)

Making Lists #2 • To Begin • Login to Listly • Click on New List • Basics • Give your list a name and pick a Type of List • Twitter Lists have special powers and map to an existing Twitter list • Fill in the description and gives your list Tags to aid discovery

Making Lists #3 • Managing Twitter Lists • Twitter Lists on Listly can manage your Twitter lists • Curate list from Listly • Consume feed via Twitter • So people can contribute & you can embed your list • It means people can search your Twitter list • It means you get found because of your lists • More info • https://listly.tenderapp.com/ kb/twitter-lists-managed-by- listly-invite-only-beta/ twitter-lists-now-generally- available A Twitter List button takes you to your list on Twitter

Making Lists #4 • List URLS • Each list has a unique URL • The title can change as it is not needed to uniquely identify your list • The title helps your list URL in search results • eg • Here’s a list of Doctors on Twitter • These are all equivalent URLS • http://list.ly/list/4V1-doctors-on-twitter • http://list.ly/list/4V1 • http://list.ly/4V1

Customizing your lists #1 • To Edit a List • Make sure you are logged in • Find the list on Listly • Click on “Settings”

Customizing your lists #2 • 3 Tabs When you Edit • Basic, Advanced & Premium

headline images • Changing Your Headline Image • Place key elements to the top of the image as title & description float & rise over the image, depending on copy length • We auto crop image that are bigger than 600x250 • There are many ways to find a headline image

4 Ways to Add to Lists • You 1. Bookmarklet 2. Add Item • On Listly or a blog post (embedded list) 3. Bulk Import • Import up to 25 URLs 4. Quick Add • Simple speedy data entry • Other People • People can contribute to your list using the bookmarklet if they follow your list • They can add to your list via Add Item on Listly or via a blog • Premium Teams • Members can also bulk and quick add on your lists

Premium Lists • Go Premium • In which case all your lists are premium lists • https://secure.list.ly/ upgrade • Or, You Can Make 3 Free Premium Lists • Go to your list page • eg http://list.ly/NickKellet • Choose Lists from your menu when logged in • Hover over a list and you’ll see a “Make This Premium” button. • Pick carefully! Just 3 wishes

asking for help • Asking for help is a big part of Listly culture • Ask early & often. You need to catch people when they have time to act, so don’t be afraid to ask again • Leave room for the first people to help. Leave obvious gaps in the list • The first 5 helpers are the hardest • Once people can see real contribution other people will be more willing to participate • Ask friend and put out requests via Twitter and other social networks - don’t forget to use hashtag and keywords - this is how people will find your content • For people to contribute they need to care about the topic and content of your list • Be clear about what you are asking for. It’s generally better to ask for one thing • Voting or Contributing

moderating your lists • By default all additions are visible on the list • You can turn on moderation in list settings in the advanced tab > Moderate Items • If you turn on Moderation you need to approve each item to your list. This is simple to do • With Moderation, new items are sent to the list queue • If you want to hide the moderation queue you need to upgrade to premium Listly • Best Practice • Be sure to thank people who contribute to your lists

Searching & TAGGING LISTS • Searching • You can search inside a list both on Listly and on embedded lists ! • Tagging • You can also filter a list based on tags

ORDERING YOUR LISt • Default Order • Crowdsourced • Curated Order • You can curate your list’s order, but remember to set curated order as the default order for the list • You will need to curate the order for new items

More RESOURCES • Tips List • http://list.ly/list/Enp-listly-tips-and-tricks-list? feature=search • NewsLetters & Blog • Explore our newsletters and blog for the latest information • http://blog.list.ly/newsletters/ • http://blog.list.ly/

Final Thoughts • Any Questions • What’s missing from this getting started guide? • Leave comments & we’ll iterate this slides • Image Credits • Hopscotch via Ian Muttoo • http://www.flickr.com/photos/imuttoo/ 4504392318/sizes/l/

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