Get Rid of Shady Results by Using Blekko

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Information about Get Rid of Shady Results by Using Blekko
Science-Technology

Published on March 2, 2014

Author: macklin123

Source: authorstream.com

PowerPoint Presentation: Blekko Get Rid of Shady Results by Using Blekko PowerPoint Presentation: Time is a precious resource. Looking for something on the net and being directed to a worthless site with irrelevant contents can be an extremely frustrating experience. Blekko , launched in 2007, gets for you the most relevant results from the most trusted sites . The latest successful entrant to the crowded but lucrative search engine market, this modern search engine uses a Wikipedia like model to deliver results that are totally devoid of any spam or malware . Just like the wiki-model, volunteers are entrusted with the task of categorizing the web by creating slash tags for any particular topic. This may, however, give rise to some concern as to how results can be delivered for results that do not fall in slash tag category . Internet search engine users have no cause for worry on that front, as this new age internet engine uses its own highly sophisticated algorithms to show results from its Web crawls. This program covers in excess of 3 billion web pages to deliver high quality results to users. This new-age search engine makes use of end users' experience and volunteers expertise to categorize the web in an effort to totally defeat the nefarious designs of spammers and other unscrupulous agents on the net. "We're trying to use the Wikipedia approach to categorize the Web, bringing large-scale human curation to search not on a search-by-search basis but a category-by-category basis," Mike Markson, Blekko's vice president of marketing and one of the company's cofounders, told in an interview to a major magazine.: This new-age search engine makes use of end users' experience and volunteers expertise to categorize the web in an effort to totally defeat the nefarious designs of spammers and other unscrupulous agents on the net. "We're trying to use the Wikipedia approach to categorize the Web, bringing large-scale human curation to search not on a search-by-search basis but a category-by-category basis," Mike Markson , Blekko's vice president of marketing and one of the company's cofounders, told in an interview to a major magazine. PowerPoint Presentation: Slash tagging works by organizing and selecting a set of websites related to a particular topic. For example, a slash tag for Shakespeare’s work could be like Shakespeare/Drama. Whatever queries are searched are added by the user at the end in form of slash tags to narrow the search within only the organized sites . Slash tags are also excellent choice for delivering results where a combination of unlikely keywords do not work. They also prove to be exceptionally useful in avoiding spams and malware as well as providing direct access to third-party application programming interfaces (APIs ). The company currently organizes its search around seven categories with the promise of adding more in coming days. The topics currently offered are recipes, colleges , autos, finance , lyrics, health, personal , and hotels. Slash Tag How it Works? PowerPoint Presentation: Leading websites containing the most relevant and trusted information are placed under each category. Users are spared the trouble of meandering through the web pages that may contain useless or often harmful information . Currently, the company has provisions for placing top 50 websites for the top 100,000 search queries. This makes a lot of sense, as an user hardly goes beyond the first two or three pages looking for relevant information . Critics and experts believe that this model will work exceptionally well to avoid spams and deliver the best results. The fear of the user missing some important information as they may not be categorized is also effectively taken care of by the company. PowerPoint Presentation: For searches that don't fall within a slashtag category, the search engine uses its proprietary ranking algorithms to deliver relevant results from its Web crawl, which covers 3 billion pages . "We're really using the Wikipedia model," Markson said. "You bring people in and log everything so people can watch what other people are doing and can flag suspicious entries someone makes ." In answer to the query whether the search engine will be able to cope with increased demands for servers and bandwidth if its concept takes off, Markson said that the company has 800 servers in a collocated site in Santa Clara, CA and has "plenty of bandwidth”. We'll probably have to scale up more as we grow, but for now we're handling that traffic and the site is zipping along. PowerPoint Presentation: Internet search engine B lekko has come up with another blockbuster product. It has launched izik , a search app designed for the iPad , Android, and Nook tablets. Designed to give a whole new meaning to smart phones search experience, izik has redefined the way searches are made on smart phones and tablets. It delivers results by delivering beautiful glossy pages with the most relevant content . The result under different categories can be navigated using a lot of sophisticated mechanisms like pinch-to-zoom, swipe, and tapping, among others for an enhanced search experience . New Application for Smartphone PowerPoint Presentation: Izik was first released for tablets. The overwhelming response it received, owing to its series of friendly navigating features, made the company come out with izik for the smart phones like iPhone and for phones running Android OS. The best thing about izik for smart phones is that it comes with a very special feature called ‘What’s Nearby’. You can find popular establishments like coffee shop, malls, bars, or movie theaters by just entering your current location. PowerPoint Presentation: People, instantly, turn towards a search engine for any information they need . Blekko is a new search engine that delivers the best and most relevant results on both your PC as well as tablets and smart phones. Conclusion PowerPoint Presentation: Blekko http://blekko.com/ 130 Shoreline Drive, Suite 200 Redwood City, CA 94065 Thank you

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