Published on November 14, 2013
Future of marketing the cloud John Fearon Founder of Dropmysite
Cloud Storage to grow 4x in 3 Years
Cloud revenues to grow 6x in 7 years
SaaS has better ROI 70% better *The hosted services could offer increasing benefits over time without a proportional increase in costs.
US losing its dominance
Mobile dominates in Asia
India and SEA are growing
Many payment options in Asia
Asia-Pacific storage regulations create opportunity Outdated data Outdated data privacy laws privacy laws Lacking IP Lacking IP protection protection Privacy law will Privacy law will only begin in only begin in 2014. 2014. Confusion on what laws are Confusion on what laws are applicable on the storage of applicable on the storage of data data Weak laws on Weak laws on data sovereignty data sovereignty and data centre and data centre risk risk
What hosting providers compete on
Competing on price is a race to the bottom
Better to compete on Brand & Relationships
Language is a huge opportunity http://www.internetworldstats.com/stats3.htm
Top search engines in APAC Oxford University, Internet” Age of Empires” http://geography.oii.ox.ac.uk/2013/09/age-of-internet-empires
Non-English speaking countries are top users of Google Source: ComScore Insights
Top Social Networks in APAC
Many languages growing faster on Facebook than English
Be consistent in your messaging
Asia is about relationships
Asian incumbents need stay ahead
Dropmysite works with resellers
A global leader based in Asia Languages supported: English Hindi Korean Traditional Chinese Thai Bahasa Indonesia Japanese Spanish Simplified Chinese
Get in contact • Dropmysite & Dropmyemail API available • Please visit our booth at G11 • www.Dropmysite.com
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John Fearon Speakers Lineup for the ResellerClub Hosting Summit 2013! October 7, 2013 February 26, 2015 Akshay Gite Leave a comment. The ResellerClub ...
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