Future Of Marketing Map

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Information about Future Of Marketing Map

Published on August 7, 2008

Author: gilesrhysjones

Source: slideshare.net


Institute for the Future has put together a
Future of Making map.

The Fut ure of Making Two future forces, one mostly social, one mostly technological, are intersecting to transform how goods, services, and experiences— the “stuff” of our world—will be designed, manufactured, and distributed over the next decade. An emerging do-it-yourself culture of “makers” is boldly voiding warranties to tweak, hack, and customize the products they buy. And what they can’t purchase, they build from scratch. Meanwhile, flexible manufacturing technologies on the horizon will change fabrication from massive and centralized to lightweight and ad hoc. These trends sit atop a platform of grassroots economics—new market structures developing online that embody a shift from stores and sales to communities and connections. Inspired by

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