Find New Audiences

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Information about Find New Audiences

Published on September 29, 2007

Author: pwallin

Source: slideshare.net

Description

Ways to educate the the public about psychological science

APA Convention 2007 Pauline Wallin, Ph.D. Independent Practice [email_address] Find new Audiences: Use Internet Technologies for Disseminating Psychological Information to the Public

Too much information online – Reduce overload You can help filter the best nuggets from psychological research Your audience knows you, likes you trusts you What the Public Needs From Psychologists

Too much information online – Reduce overload

You can help filter the best nuggets from psychological research

Your audience knows you, likes you trusts you

While educating the public you become recognized as an expert 1. Websites 2. Blogs - blogger.com, wordpress.com 3. Article banks 4. Online groups and forums 5. Podcasts, videocasts, slidecasts 6. Teleseminars Internet Tools to Educate the Public About Psychological Research







Groups.google.com

Yahoo groups Click here to subscribe to this group.

Easy to set up and distribute e.g., via feedburner.com Syndicated - content can be viewed without visiting the website where it’s posted. People can subscribe, e.g, via iTunes People can stream your content through their websites and blogs Podcasts, Videocasts, Slidecasts

Easy to set up and distribute e.g., via feedburner.com

Syndicated - content can be viewed without visiting the website where it’s posted.

People can subscribe, e.g, via iTunes

People can stream your content through their websites and blogs

Educational conference calls Convenient, inexpensive Reach people outside your geographic area Record the call and offer the replay later - e.g., via audioacrobat Teleseminars

Educational conference calls

Convenient, inexpensive

Reach people outside your geographic area

Record the call and offer the replay later - e.g., via audioacrobat

Teleseminar 1

Post-teleseminar replay access

Teleseminar 2

Spread the word about psychology! Build professional name recognition in the process. Want to learn more on how to do this? Click here . Pauline Wallin, Ph.D. drwallin@drwallin.com

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