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Final Gusa Presentation 10 Minb Hf Edits

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Published on December 9, 2008

Author: jayblove

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Trends in Youth Philanthropy Patrick Rooney December 5, 2008 Giving USA Conference

Patrick Rooney Interim Executive Director / Director of Research Center on Philanthropy at Indiana University Professor of Economics and Philanthropic Studies Indiana University Purdue University Indianapolis [email_address] www.philanthropy.iupui.edu

Interim Executive Director / Director of Research

Center on Philanthropy at Indiana University

Professor of Economics and Philanthropic Studies

Indiana University Purdue University Indianapolis

[email_address]

www.philanthropy.iupui.edu

About The Center on Philanthropy Mission: Increasing the understanding of philanthropy, improving its practice, and enhancing participation in philanthropy. Mantra: Research informs practice & Practice informs research

Mission:

Increasing the understanding of philanthropy, improving its practice, and enhancing participation in philanthropy.

Mantra:

Research informs practice & Practice informs research

Largest, most comprehensive academic center on philanthropy Staff ~ 50 Faculty ~ 60 professors at IU Fundraising training faculty ~ 50 Budget ~ $10 million/year Regular programs in U.S. and internationally About The Center on Philanthropy

Largest, most comprehensive academic center on philanthropy

Staff ~ 50

Faculty ~ 60 professors at IU

Fundraising training faculty ~ 50

Budget ~ $10 million/year

Regular programs in U.S. and internationally

About The Center on Philanthropy Five core program areas Research Academic Programs Public Service and The Fund Raising School (TFRS) Public Affairs Enhancing Philanthropy

Five core program areas

Research

Academic Programs

Public Service and The Fund Raising School (TFRS)

Public Affairs

Enhancing Philanthropy

Improve and enhance practice through Public Service Home of the world-renowned The Fund Raising School (TFRS). Train ~10,000 per year in ethical and effective fundraising to help build organizational capacity. Provide workbooks and text books about fundraising and about charitable giving.

Improve and enhance practice through Public Service

Home of the world-renowned The Fund Raising School (TFRS).

Train ~10,000 per year in ethical and effective fundraising to help build organizational capacity.

Provide workbooks and text books about fundraising and about charitable giving.

Increase awareness of philanthropy in society through Public Affairs 300 media contacts/year. Dozens of presentations to national, local groups. Provide info to policy makers. Annual symposia. Philanthropy Summit. Philanthropy Matters.

Increase awareness of philanthropy in society through Public Affairs

300 media contacts/year.

Dozens of presentations to national, local groups.

Provide info to policy makers.

Annual symposia.

Philanthropy Summit.

Philanthropy Matters.

Offer programs to enhance and strengthen the nonprofit sector Women’s Philanthropy Institute. Lake Institute on Faith and Giving, serving individuals and groups desirous of exploring the religious and spiritual face of philanthropy. Third Millennium Initiative, focused on philanthropy among communities of color, women and youth

Offer programs to enhance and strengthen the nonprofit sector

Women’s Philanthropy Institute.

Lake Institute on Faith and Giving, serving individuals and groups desirous of exploring the religious and spiritual face of philanthropy.

Third Millennium Initiative, focused on philanthropy among communities of color, women and youth

Train sector leaders through Academic Programs Degrees Offered: MA in Philanthropic Studies BA in Philanthropic Studies being developed MPA in Nonprofit Management. First PhD in Philanthropic Studies in world. Doctoral minors in several disciplines. Learning to Give K-12 curriculum. Publications series.

Train sector leaders through Academic Programs

Degrees Offered:

MA in Philanthropic Studies

BA in Philanthropic Studies being developed

MPA in Nonprofit Management.

First PhD in Philanthropic Studies in world.

Doctoral minors in several disciplines.

Learning to Give K-12 curriculum.

Publications series.

Research informs practice; Practice informs research. Academic and applied research about giving, volunteering, and nonprofit management. Giving USA written and researched under contract for the Giving USA Foundation. Local/regional giving studies conducted following the Giving USA model of all sources and uses of giving Cities: Memphis (twice), St. Louis, Indianapolis, Chicago, Atlanta, Kansas City States: IN (several times), IL, GA, NH

Research informs practice; Practice informs research.

Academic and applied research about giving, volunteering, and nonprofit management.

Giving USA written and researched under contract for the Giving USA Foundation.

Local/regional giving studies conducted following the Giving USA model of all sources and uses of giving

Cities: Memphis (twice), St. Louis, Indianapolis, Chicago, Atlanta, Kansas City

States: IN (several times), IL, GA, NH

Generations Great: born before 1925 Silent: born 1925 to 1945 Boomer: born 1946-1964 Gen X: born 1964-1981 Millennial: born since 1981 – the oldest are 27 this year.

Great: born before 1925

Silent: born 1925 to 1945

Boomer: born 1946-1964

Gen X: born 1964-1981

Millennial: born since 1981 – the oldest are 27 this year.

Percentage who give at all

Who gives? Boomers, Silent generation: 84-85% X and Greats: 82-83% Millennials: 79% These differences are all statistically significant to p < .05, and to p<.01 for the difference between Millennials and everyone else.

Boomers, Silent generation: 84-85%

X and Greats: 82-83%

Millennials: 79%

These differences are all statistically significant to p < .05, and to p<.01 for the difference between Millennials and everyone else.

Average Giving by Generation

Another way to see who gives High Amount Middle Amount Low Amount High % Give Boomer Silent Middle % Give Great, Gen X Low % Give Millennial

Incomes > $100,000 by Generation

Education levels are rising Millennials > 21

B.A. or above by generation (2006)

For Gen X: Top five descending order: Help meet the basic needs (39.6 %) Make community better (39.4 %) Make world better (37.3 %) Give poor way to help selves (34.3 %) Responsibility to those w/less (27.8 %)

Top five descending order:

Help meet the basic needs (39.6 %)

Make community better (39.4 %)

Make world better (37.3 %)

Give poor way to help selves (34.3 %)

Responsibility to those w/less (27.8 %)

For Millennials Top five in descending order: Make the world better (44.5) Meet basic needs (39.4) Make community better (34.3) Responsibility to those w/less (28.7) Give poor way to help selves (28.5)

Top five in descending order:

Make the world better (44.5)

Meet basic needs (39.4)

Make community better (34.3)

Responsibility to those w/less (28.7)

Give poor way to help selves (28.5)

Contrast with Great Top five are: Basic needs (52.3) Give poor way to help selves (43.9) Make community better (36.7) Make world better (26.5) Responsibility to those w/less (21.7)

Top five are:

Basic needs (52.3)

Give poor way to help selves (43.9)

Make community better (36.7)

Make world better (26.5)

Responsibility to those w/less (21.7)

Transition of giving priorities Meet basic needs Help poor help selves Improve Community Improve world Responsibility Millennial 2 5 3 1 4 X 1 4 2 3 5 Boomer 1 2 3 4 5 Silent 1 2 3 4 5 Great 1 2 3 4 5

Cross tabs shows differences; after controls, only a few remain The differences we see in motivations are NOT “caused” by generation. Likely associated with life experience that varies by generation: Education, worship, marriage, income. After controls for these, there remain only a few differences. Compared with Boomers: Millennials are 20 percent more likely to say that they give to improve the world (coefficient = 0.20, p<.01). Silent : More likely to say they give to provide services government can’t or won’t (0.12, p<.01) Gen X : LESS likely to say they give because government can’t or won’t provide the services (-0.11, p<.01).

The differences we see in motivations are NOT “caused” by generation.

Likely associated with life experience that varies by generation: Education, worship, marriage, income.

After controls for these, there remain only a few differences.

Compared with Boomers:

Millennials are 20 percent more likely to say that they give to improve the world (coefficient = 0.20, p<.01).

Silent : More likely to say they give to provide services government can’t or won’t (0.12, p<.01)

Gen X : LESS likely to say they give because government can’t or won’t provide the services (-0.11, p<.01).

Implications for practice Engaging those born since 1964 (now 43 and younger) is critical Creating “relevance” for singles is especially important as more people marry later or remain unmarried. Millennials respond to a ‘world’ message

Engaging those born since 1964 (now 43 and younger) is critical

Creating “relevance” for singles is especially important as more people marry later or remain unmarried.

Millennials respond to a ‘world’ message

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