Exis Insights: A Market Research Consultancy

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Information about Exis Insights: A Market Research Consultancy
Marketing

Published on July 23, 2014

Author: brianoji

Source: slideshare.net

Description

Exis is a market research consultancy. We provide brands and business managers with accurate data on key market realities that facilitates the formation of effective business growth strategies.
We deliver insight on customer preferences in various geographical areas. We also measure the effectiveness of your marketing campaigns, your brand value; brand perception and your actual differentiation strategy from the perspective of your customers.

ExisMarket Intelligence. Customers A company’s existence depends on them: but how deeply do CEOs and Brand Managers understand the shifting priorities and perceptions of their customers, across cultures and geographies?

About Exis  Exis is a market research consultancy. We provide brands and business managers with accurate data on key market realities that facilitates the formation of effective business growth strategies.  We deliver insight on customer preferences in various geographical areas. We also measure the effectiveness of your marketing campaigns, your brand value; brand perception and your actual differentiation strategy from the perspective of your customers.

Our Services Customer Intelligence Research: Here, we answer these questions:  What do your customers like about your product?  Where do they buy if from the most?  What inspires a demand for your product?  How much are they willing to pay for your product and similar products?  Why do they choose you over and above the competition (or not)?

Our Services Brand Value Research: Here, we answer these questions:  What do customers think about your brand name and colours?  What feeling or idea do customers relate your brand to?  What do customers think about your internal operations and how does it affect their patronage?  What is your customers’ favourite thing about your brand and how can you leverage this attribute?

Our Services Media Effectiveness Research: Here, we answer these questions:  What media platforms do your customers spend most of their time on?  What nature of content attracts the most share of your target market on these platforms?  What are the most effective advertising campaigns; in terms of increase in brand value and sales turnover, in your industry over the last 5 years?  What has been your most effective media campaign from the perspective of your customers in the last 5 years?

Vision and Mission  Vision: To be the premier support system for strategy and marketing decisions for 50% of the top 1000 companies in Africa.  Mission: To innovate on data and deliver the freshest and most accurate insights on market realities to our clients.  Values: Dependability, Accuracy, Innovation, Responsiveness and Empiricism

Management Team We currently have a team of;  4 young and vastly experienced Directors/analysts.  12 Project Management Staff and…  Several data collection officers.

Contact Us  20, Ivory Street off Castle Rock Drive, Lekki Lagos  234-803-230-1046  234-805-331-3411  www.facebook.com/exisinsights

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