Entrepreneur success story

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Published on December 31, 2009

Author: jiwant

Source: authorstream.com

Entrepreneur success story DC Design : Entrepreneur success story DC Design Group-6 esha- pg08029 chitrangada- pg08027 deepti tyagi- pg08028 arvind- pg08015 gaurav- pg08031 jiwant- pg08035 NILOY DUTTA- pg08056 Dilip chhabria : Dilip chhabria He was working at General Motors, left the job in early 80s. Started auto parts designing for almost10 years. Year 1993 DC Design Car designing company with of funding of 50 lakhs. Customization. Factor responsible for Entrepreneurial decision : Factor responsible for Entrepreneurial decision Knowledge and prior experience. Identified gap in existing market. Unique marketing strategy. Unexplored market. Revenue generation is similar to B2B. Brand building irrespective of fund availability. leverage the price. Factor responsible for Entrepreneurial decision : Factor responsible for Entrepreneurial decision Knowledge and prior experience. Identified gap in existing market. Unique marketing strategy. Unexplored market. Revenue generation is similar to B2B. Brand building irrespective of fund availability. leverage the price. Critical factor for success : Critical factor for success Customization Assured contract Blanding talent with low cost manpower Brand Building Motor show Strategically important product Constant innovation Leverage on pricing benefit

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