Enterprise Communication Trends - infographic | ON24

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Information about Enterprise Communication Trends - infographic | ON24

Published on February 21, 2014

Author: ON24

Source: slideshare.net


Enterprise Communication Trends for 2013, infographic www.ON24.com

VIRTUAL COMMUNICATIONS THREE FOR THIRTEEN THE BIG TRENDS FOR 2013 IN ENTERPRISE COMMUNICATION 1 NO SOCIAL MEDIA CHANGES EVERYTHING SOCIAL MEDIA, THE NEW INTERACTIVITY PROTOCOL, WILL FUEL VIRTUAL COMMUNICATIONS GROWTH. VIRTUAL COMMUNICATIONS 20% annual average market growth for the next five years Social media — and its integration with virtual communications platforms — will facilitate a transition from stand-alone virtual events and webcasts to persistent virtual environments in which communication occurs, virtually, on an ongoing basis. This will enhance engagement, foster the creation of online communities and fuel the growth of virtual communications. 2 NO ONLINE TRAINING IS THE NEW NORMAL MORE TRAINING WILL GO ONLINE THAN EVER BEFORE. 33 THE PERCENT WHO WOULD BE INCREASING USE BY AT LEAST 25%. THE PERCENT CONSIDERING TRAINING WEBINARS. 72 HR & TRAINING PROFESSIONALS LEARNING PROFESSIONALS plan to increase virtual training use in 2013 are considering virtual learning environments % 91 % 74 Training is going virtual. Out of the 3,000 registrants of ON24’s Virtual Learning Edge virtual conference, fully 9 in 10 (91%) HR and training professionals plan to increase virtual training use in 2013, and 1 in 3 (33%) even said they would be increasing use by more than 25%. ON24’s market research indicates that 74% of learning professionals are considering virtual learning environments in the next 6 to 12 months and that 72% are considering training webinars. 3 NO ENTERPRISE GOES MOBILE MOBILE WILL SEE EQUAL FOOTING WITH DESKTOPS FOR ENTERPRISE CONTENT CONSUMPTION. ON24 MOBILE USAGE 300 % growth during 2012 MOBILE WEB USERS ON24 MOBILE USAGE 100% 1B expected during 2013 expected growth during 2013 Mobile will gain ground for enterprise content consumption. Since ON24 made virtual events and webcasts accessible via smartphones and tablets in 2011, it has seen rapid growth of mobile usage on its platform. Mobile consumption jumped dramatically this past year— more than 300%. ON24 predicts mobile usage on its platform to increase another 100% in 2013.

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