Published on February 26, 2014
E-Commerce Websites for Manufacturer’s Thanks for joining! We will be going live at 1:03PM CST. Our next webinar:
Today’s Presenters: Chris Swanson is the Chief Executive Officer for PureDriven. Sheila Leppala is the Chief Operations Officer for PureDriven JOIN THE “MANUFACTURING LEAD GROWTH WEBINARS” GROUP ON LINKEDIN We’ve started an alumni group for everyone who has registered for any of our webinars in our Lead Growth Webinar 1 Series. Join the group and start a discussion today! LINK http://www.linkedin.com/groups/Manufacturing-Lead-Growth-Webinars-6599760 #LEADGROWTH We are going to be on Twitter after the webinar, asking a few questions. Offer your perspective and dig in deeper into the material with your colleagues! 2 TWEET your commentary and answers to the questions with the hashtag: #LeadGrowth
Accelerated Lead Growth E-commerce Website Development SEO and PPC Web Strategy 3
Scope Would you ever consider manufacturing a product without plans? Timeline Requirements Content Management System Creative .
FAQ: How Do I Pick Out A Shopping Cart? The shopping cart is the engine behind the e-commerce selling on your website. Things t o consider when choosing your shopping cart : •Do you want t he public t o purchase direct ly or will t his be primarily f or your resellers? •Does it need t o t ie int o your Point -Of -Sale (POS) syst em or Ent erprise Resource Planning (ERP) syst em? •Do you want your product s f ound easily in search engines? •What level of support do you need? •What is t he level of securit y t he shopping cart provides? •How easy is t he checkout process? •How int uit ive is t he search bar?
Project Management Project management is the planning, organizing, motivating, and controlling of resources to achieve specific goals. FAQ: Why does good project management matter so much? Poll: What is your biggest e-commerce struggle?
Direct E-Commerce A e-commerce websit e wit h a direct sell model is allows t he manuf act urer t o sell direct ly t o a consumer. MOVE PRODUCT HIGHER MARGINS FAQ: How difficult would it be to start selling directly to the consumer? MORE PROFIT NEGOTIATIONS SHIPPING CONCERNS Direct Sell E-Commerce
Reseller E-Commerce A privat e e-commerce websit e wit h a reseller-only model allows t he manuf act urer t o easily supply t heir dealers, ret ailers, dist ribut ion, and independent represent at ives. FAQ: How do I sell custom or large products? POLL: How are you selling your products? Reseller Only E-Commerce
FAQ: What Can We Do To Improve Our Traffic? Our Accelerated Lead Growth (ALG) Program couples inbound marketing with additional Internet marketing tactics to build leads for our customers. The ALG program combines the ALG marketing software with PureDriven’s marketing strategies. Get More Traffic Get More Leads Get More Sales With SEO, Social Media, and With Landing Pages, Calls-To-Action, With Email, Lead Intelligence, Blogging Tools and Forms Building Tools and Marketing Automation Start your free trial of the ALG Software today
Thank You www.puredriven.com firstname.lastname@example.org QUESTIONS? 218-834-3170
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