Don't know it? You don't own it - Securing intellectual assets for Product Managers

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Technology

Published on February 27, 2014

Author: xanacan

Source: slideshare.net

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If you don't know it, you don't own it. If you are building a product and outsourcing development - then you'll need to know how it works - architecturally, internally, and every algorithm used. Your investors will demand it.
The knowledge ticket helps address this issue for product managers. It allows the product development to be outsourced while the knowledge is retained internally.

Product Management Lectures You don't know it? You don't own it. Securing Intellectual Assets with the Knowledge Ticket Colm Byrne – Product Manager Email: colmxbyrne@gmail.com January 2013 AUG London

Knowledge Ticket in Product Management The ownership imperative in Product Management If you are building a product and outsourcing development then you'll need to know how it was developed architecturally, internally, and every algorithm used to the point where it could be taken back internally at any point. The knowledge ticket helps address this issue for product managers. It allows the product development to be outsourced while the knowledge is retained internally.  Why you should use it.  How to implement it in other parts of the business 2

The Problem & Risk Product Managers own the delivery but not the process  Outsourcing: If your devs don't know it, you don't own it. • 3rd parties build high value products. You pay for it, they know how it works. • Black box delivery. • 'Self-documenting code' fallacy.  Insourcing: Knowledge is Cordoned off • 5 hats problem • Top producers producing nothing.  Scaling is hampered/Errors reproduced 3

The Agile Fallacy – “Self-documenting”  Products today have larger code bases than ever. 2.5 million lines of code on average.  “Complexity increases exponentially with size” - Juval Lowey  Systems interconnect.  Who really knows how your product works. Algorithms, formulas, patterns. 4

The Opportunity  Make Essential knowledge always available • Only the information needed is maintained • Easily accessible through Workflow tools. E.g. Wikis, Jira and Confluence • Does not explain code – explains know-how  Outsource while securing your intellectual assets – Put all tools and code in the cloud; Git, Maven, Crucible, Fisheye  Scale quickly by providing essential knowledge to noobs. • Knowledge base shows 'this is how it works' 5

The Knowledge Ticket Add a 'Knowledge Ticket' to each major story Jira task tied to each user story in planning • Complex stories with calculations, flow. E.g. a Credit check, risk evaluation • Dev and Product owner decide if KT needed at planning and retro.  3 Parts to the ticket: Rules/Calculations/Context  Dev explains in The Demo how his piece works using the KT 6

Workflow: Jira & Confluence  Create the ticket in Jira  Put the KT in Jira  Put KT links in Confluence stories 7

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Thank you Colm Byrne – Product Manager Link to me on Linked-in colmxbyrne@gmail.com January 2013

Thank you Colm Byrne – Product Manager Link to me on Linked-in colmxbyrne@gmail.com January 2013

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