Published on November 27, 2013
Feeling Secure Online? Beliefs and Attitudes on Security and Privacy Bill Dutton with Grant Blank, Gillian Bolsover, Elizabeth Dubois, SoumitraDutta, and Ginette Law, Oxford Internet Institute, University of Oxford Presentation for the Global Cyber Security Capacity Centre Inaugural Conference, Oxford Martin School, University of Oxford, 25 November 2013.
• Devices • Networks • Trusted Platforms Technical Infrastructures Institutional Policies and Practices • Insider Threats • Unauthorized Access • Monitoring • Rights • Security • Privacy • Trust Public Perceptions
Social and Cultural Dimensions of Cyber Security Attitudes • Concerns • Trust Beliefs • Privacy • Security Practices • Know-how • Actions taken
Questions about Attitudes and Beliefs How serious are public concerns? How have they changed overtime? How are they distributed – socially and globally?
Research Foundations for Study of Public Attitudes and Beliefs Oxford Internet Survey 2003-13 • Over 2000 face-to-face interviews • Multi-stage probability sample of UK • Every two years – Feb-March 2013 WEF 2010 • Web-based stratified sample survey, English • Oct-Nov 2010 by comScore • 5,400 Internet users, 13 countries WEF 2012 • Web-based stratified sample survey, 9 languages • July-Sept 2012 by ComScore, Toluna (ictQATAR) • 11,225 respondents, 63 countries
High Penetration Moderate Penetration Low Penetration Fringe Penetration USA Argentina Mexico South Africa Canada Columbia Brazil India UK Italy Peru France Spain China Germany Australia Japan South Korea Saudi Arabia Egypt Nations with over 300 respondents in 2012 WEF Survey.
Dutton, W. H., Law, G., Bolsover, G., and Dutta, S. (2013), The Internet Trust Bubble. New York: WEF. Dutta, S., Dutton, W. H., and Law, G. (2011), The New Internet World. New York: WEF, April.
The Internet Values Project: ‘The New Internet World’ 1. New online nations are dominant in the New World; 2. Users developing a global Internet culture: sharing similar values and attitudes; 3. Newly adopting countries are as liberal, if not more so, such as in support for freedom of expression, privacy; 4. Users in the newly adopting nations are more innovative in some patterns of use, e.g., social networking.
An Internet Trust Bubble? Support for Freedom of Expression, but … Concern over Privacy & Security Trust in Authenticity of Information? • 78% view access to the Internet as a fundamental right • 75% believe people should be able to say what they feel about their government online, and be anonymous at times (61%) but … • Bare majority (54%) believe it is safe to express views online • 71% of users careful about what they do or say online • 61% believe the Internet puts privacy at risk, and 67% feel organizations ask for too much information • 63% concerned about being monitored online • Users in emerging nations less aware of risks, more trusting • • • • Online news as trusted as traditional news, but … only 43% trust social media as a source 48% do not trust information written and edited by many people One in four concerned about authenticity of online information
Beliefs about Online Privacy • Organizations, companies ask for too much personal information online (67%) • People who go online put their privacy at risk (61%) • There is personal information about me that is collected on the Internet for reasons I do not know (58%) • People I do not know have access to my online personal information (57%) • The government monitors what people do on the Internet (50%)
Beliefs about Security Online • I have control over the information I disclose about myself online (62%) • The personal information I put online is kept safe (45%) • I feel safe providing some personal information such as my name, birth date, or phone number on the Internet (41%) N = 10,208.
Concerns about Online Security • Someone breaking into your Internet account or e-mail (72%) • Information you provided for one purpose is being used for another purpose online (67%)
Practices to Protect Privacy-Security • Scan your computer for mobile devices for viruses or spyware (65%) • Check your privacy and security settings online (54%) • Read privacy policies before using a Web site or service (41%)
Trust to Protect your Personal Data Percent Trusting Banks, financial inst. Prov. Health, medical Gov't authorities ISPs Mobile phone comp. Percent Trusting Telephone Comp. Search engines Shops, dept stores SNS providers Online marketers, ad 0 10 20 30 40 50 60 70
Trends Over Time: Focus on the UK Stability Steady or Declining Bad Experiences Small but Increasing Problems • Level of concern over privacy • Comfort revealing personal details online • Viruses • Bank details • Obscene emails • Misrepresentation • Stolen credit card details
Concerns and Actions to Address Bad Experiences, UK, 2013 90 80 70 60 50 Concerned 40 Did Something 30 20 10 0 Unpleasant experience Spam Viruses via email
An Internet Trust Bubble? Norms Support Core Values • Freedom of Expression • Privacy, Security & Authenticity Global Concerns • Expressing Views Online • Privacy and Security • Governmental Monitoring & Surveillance • Authenticity of Information Research Foci • Patterns of Cross-national Differences • Differences among Users • Implications for the Vitality of the Internet
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