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Digital Strategy Presentation to the APG

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Information about Digital Strategy Presentation to the APG

Published on September 5, 2008

Author: benhamin

Source: slideshare.net

Description

Created for the APG Australia's training session on digital planning. Designed to present an approach to digital strategy for today's fragmented media.
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DIGITAL STRATEGY & HOW TO APPROACH IT APG Training Presented by Ben Cooper, 5 September 2008

SLIDE TITLE (IN CAPS) Add copy. World population of 6.6 billion 21% are online That’s 1.4 billion Australian population of 20.6 million 79.4% are online A staggering 16.3 million

SLIDE TITLE (IN CAPS) Add copy. We can understand behaviours like never before. BBC ‘Britain From Above’ 2008

Jubilation to outrage.

BUT BEFORE WE STEP FORWARD…

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