Published on July 31, 2007
Death by PowerPoint (and how to fight it) Alexei Kapterev
There are 300 million PowerPoint users in the world* * estimate
They do 30 million presentations each day* * estimate
About a million presentations aregoing on right now* * estimate
50% of them areunbearable* * conservative estimate
LOTS of peopleare killing each otherwith bad presentations. NOW.
They are all DEAD! Well, almost.
A vicious circle Bad presentations Bad communication Lesstraining Bad relations Less money Less sales
Let’s make the world a better place.
Why are they doing it?!
Research shows:Bullets don’t kill peoplePeople kill peopleUnintentionallyYet regularly
Mainly due to lack of... Significance Structure Simplicity Rehearsal
Why do you present? To “pass the information”? Your boss told you to? Or to make meaning?
What’s the subject andwhy it matters to you?
How presentations workSignificance creates passionPassion attracts attentionAttention leads to action
Are you passionate? Check yourself.
This is passion.
This is passion.
This is passion.
This is not.
Can’t find the meaning?Don’t present.
Structure is how you place thebuilding blocks of your story.
Q: What structure to use?A: Any – as long as it is: Convincing Memorable Scalable
Structure choicesProblem – Pathway – SolutionProblem – Solution – ReasoningFancy stuff (if it makes sense)
Give 3-4 reasons supporting your point.They will not remember more anyway.
}Memorable opening 1 More details... 1 argument 2 More details... 3 More details... 2 argument 1 2 More details... More details... 45 3 More details... minutes 1 More details... 3 argument 2 3 More details... More details...Memorable closing
You can tell this in... 5 minutes 15 minutes 45 minutes It is scalable.
Everything should be made assimple as possible but not simpler.
Apparently, being simple is not that simple.Will give you some examples.
Don’t worry: knowing thelanguage doesn’t really help.
Notice cool background.
Hey, we’ve got DATA!
This one’s my favorite.
PowerPoint helps to:Visualize ideasCreate key pointsImpress
They use it as: Prompter Handouts Data dumps
People read faster than you speak. This means you are useless.
How much is an extra slide? $0.00. Zero Dollars.Break it in several. It’s free.
What’s the point? One simple point?Remove everything else.
Well, some arejust hopeless.
Ditch stupid “rules”Do you remember the rule: 7 lines per slide or less 7 words per line or less?Well, it is just plain stupidIf you follow this “rule”You get a slide like this
d .Ditch stupid “rules” e p . m gDo you remember the rule: a in 7 lines per slide or less r rC o 7 words per line or less?Well, it is just plain stupid BIf you follow this “rule”You get a slide like this
Simple design rules*One point per slideFew matching coloursVery few fontsPhotos, not clipart * pun intended
Less text. More imagery.Wild imagery.
But what if I need tosend or print the slides?
Write a document
The Largest Leasing Companies•Hansa Leasing•РГ Лизинг•Авангард-Лизинг•Raiﬀeisen Leasing•ММБ-Лизинг Make 2 sets of slides
Print with notes
Inform with little text* * yes you can
It will never work completely for the first time. Trust me.
YOU PRESENTATION RECIPIENTFeedback. Go get some.
No audience? Present to thefurniture. But aloud. Try it.
Check the roomand equipment.
All this leads to...
Wow* * great presentations
Alexei Kapterev www.kapterev.comWant to improve your presentation skills? Check out this book!
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