Published on March 13, 2014
Presented by Muhammad Zeeshan Azam And Waqas Kaleem
Dairy Industry in Pakistan
Table of Contents Introduction Sources and types of milk Purification Products Data Analysis Roles of companies in Pakistan Suggestions
Introduction • PDDC (Pakistan Dairy Development Company ) • Among the world’s 5 top milk producing nations • 33 Billion Liters producing capacity • 60% of milk is sold commercially
Sources and Types of Milk Sources (cows, buffaloes, goats etc.) Types (standardized, homogenized, skimmed etc.)
Purification • Pasteurization • UHT Treatment
Global Milk Production Ranking 1)INDIA 92 billion liter / annual 2)USA 78 billion liter/ annual 3)RUSSIA 33 billion liter/ annual 4)PAKISTAN 33 billion liter/ annual 5)GERMANY 29 billion liter/ annual
Quantity Available in Pakistan Punjab 63% 0% Sindh 23% 0% KPK 12% 0% BALOCHISTAN 2% 0%
Public Response to Packaged Milk Brands Haleeb 26% MilkPak 25% Olpers 23% Tarang 20% Nurpur 2% Nido 1% Everyday 1% No response 2%
People Response for Choosing a Milk Brand 0% 5% 10% 15% 20% 25% 30% 35% 31% 23% 15% 10% 8% 7% 6%
Fresh Milk versus Packaged Milk Type of the Milk Percent Response of the people Fresh 70% Both 14% Packaged 12% No response 4%
Roles of companies in Pakistan
Suggestions Government and NGOs need to invest in the sector and avoid duplication and infiltration of dairy programs across the country. The potential for further utilization of new technologies for farmers with the assistance of dairy extension services is highlighted
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