Customer-centric marketing

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Information about Customer-centric marketing
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Published on February 17, 2014

Author: vinitverma2

Source: slideshare.net

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Customer-centric marketing is all the rage right now...but why? Why is it so imperative for retailers to have a holistic customer-centric marketing strategy? Click on the respective pieces to download and view the best information we’ve been able to find. We think the results speak for themselves.

OUR FAVORITE RESEARCH ON CUSTOMER-CENTRIC MARKETING CLICK THE BOXES BELOW TO VIEW THE MATERIAL! Customer-centric marketing is all the rage right now...but why? Why is it so imperative for retailers to have a holistic customer-centric marketing strategy? Click on the respective pieces to download and view the best information we’ve been able to find. We think the results speak for themselves. The Customer Profile: You’re Brand’s Secret Weapon The Imperative for Customer-Centric Marketing [article] Harvard Business Review Blog Network Engage Consumers & Increase Buyer Readiness Through Customer-Centric Marketing [ebook] the e-tailing group + MyBuys BROUGHT TO YOU BY [infographic] MyBuys Customer-Centric Marketing to Increase Revenue: Holiday Readiness with Ken Seiff [webinar re-play] MultiChannel Merchant + MyBuys Ready for an Omnichannel World? Your Customers Are. [article] Direct Mareketing News MyBuys is the leading customer-centric marketing provider for retailers, consumer brands and agencies helping clients maximize the effectiveness of their digital marketing spend. With superior 1:1 personalization across all channels and devices, MyBuys leverages the power of cloud computing and big data to drive unmatched return on investment for clients, and manages more than 250 million unique consumer profiles for over 400 leading retailers and consumer brands. Visit www.MyBuys.com or email info@mybuys.com to learn more!

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