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Creating Personal Visibility Through Social Media

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Information about Creating Personal Visibility Through Social Media
Social Media

Published on February 27, 2014

Author: adrieneradcliffe

Source: slideshare.net

Description

Using Social Media to Create Personal Visibility - A discussion of the social media landscape, which tools matter for beginners, how to build a rich social profile and some social media tips for engagement along with measuring results!
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Collaboration and Social Media Creating Personal Visibility with Social Media Adriene Nazaretian Radcliffe Collaboration and Social Media Evangelist Office of the CIO February 2014 a_radcliffe Adriene Radcliffe

Topics Covered Today • Why Social Media and Collaboration is Important Today • Social Media Landscape • Personal Professional Branding • Steps to a Rich Social Profile • Do’s and Don’ts of Engaging • Measuring Impact • Resulting Influence of Social Media

Why Social Media and Collaboration is Important

Enormous social and collaboration landscape Permission granted to use Infographic from F. Cassava

Enormous social and collaboration landscape You have to FOCUS on the few that matter given your content, audience and intent! Permission granted to use Infographic from F. Cassava

Which social media tools matter today Presentations Share Files Rich Media Company Forum

Not every role person or role is visible

Visibility is about personal professional branding • • • • Project an image You are an expert Topic focused Discipline focused

Personal professional branding

Steps to a rich social profile – All about you Education, Job Titles and Roles Project Work and Contributions (associate with Jobs) Share your own work Blog or List Published Articles and Contributions Course Work and Seminars Certifications Awards and Associations

Steps to a rich social profile – Collaborate Join and Participate in Groups Ask for Feedback on your work Give and Request Recommendations and endorsements Post interesting articles, review them and give your opinion

Steps to a rich social profile – Interconnect Interconnect Your Collaboration Tools

The Editorial Section • Post articles you have read and have an opinion about them. Even if it’s unconventional VS

Following and Kinship • Find inspirational people and follow them. Watch what they read, note the companies and others they follow

Share your work • If you’re proud of it, share it. Others doing similar work appreciate it and will seek you out

Branch Out • Find interest groups and participate. Start a conversation. Ask for advice or opinions.

Reach out • Reach out to individuals for advice, or to compare notes. Invite others to contact you in your area of expertise.

Interconnect #yam

Measure • You can measure your social and collaboration impact with tools such as Klout, or simple intuition * SlideShare connected to LinkedIn

Results • • • • Visibility Recognition Leadership Growth

Personal Visibility Creates Opportunity

Collaboration and Social Media Creating Personal Visibility with Social Media Adriene Nazaretian Radcliffe Collaboration and Social Media Evangelist Office of the CIO February 2014 a_radcliffe Adriene Radcliffe

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