Countries and cities with the highest number of ads clicked! Infographic by RTB House

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Information about Countries and cities with the highest number of ads clicked! Infographic...
Marketing

Published on March 7, 2014

Author: RTBHouse

Source: slideshare.net

Description

Russia, Romania and Czech Republic have the highest number of ads clicked, according to an analysis of advertising campaigns conducted by RTB House. Large ad formats received the highest click-through rates.

The highest click-through rate (i.e. the relation between the number of clicks and ad displays) was shown in Russia at (0.44 pct.). Banners served by RTB House were also clicked most often from markets in Romania (0.42 pct.), Czech Republic (0.40 pct.), Turkey (0.38 pct.) and Ukraine (0.37 pct.).

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