Conversion charts complete

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Information about Conversion charts complete
Internet

Published on July 16, 2014

Author: gosiatestowe

Source: slideshare.net

Description

conversion charts

Step by step we explain how this functionality works and how it can help you to boost your international sales. kilka słów o tym, że prezentacja jest skierowana do osób, które sprzedają ubrania, buty etc.

1. What is the Conversion Chart? 2. What do you need it for? 3. How to set up Conversion Charts 4. Common issues

Buying clothes and shoes via the Internet is often a problematic issue for users. They have many concerns if the item is going to fit. So if you sell clothes or shoes you have to be very precise when you specify the size of items. Back to menu

Some regions use different shoe-size systems for different types of shoes (e.g., men's, women's, children's, sport, or safety shoes). Remember - each brand may have its own size chart! That’s why it’s so important to check the size charts for all your products - probably you can’t use one common size chart! Back to menu

Size conversion is very important when selling internationally, that’s why we provide you with tools that will make the whole process a lot easier! Back to menu

When you chose countries where you want to list your items we need to know how to translate the sizes of your items. (Even if items have been listed separately - each size has its own listing) Back to menu

It is very important especially when you choose US, UK, AU and EU-countries because sizing standards are different. Back to menu

It’s also important to avoid situations where returns or refunds will be necessary because buyer bought an item in wrong size. Avoid returns and refunds Back to menu

*If your items are unbranded/self-branded. Click here Back to menu

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If your items are unbranded/self-branded and you don’t need the manufacturer’s size charts (like Nike or Reebok) contact us ASAP We will create a special chart for you based on your instructions. Back to menu

Conversion charts

Example: while selling Hoodies you list them in Clothing (...) > Hoodies category. You will fill out the brand field like “My-store-***”, then “Store-****”, then “Super-e-store-****” or just “Unbranded”. Some clients need help to create a chart and adjust it to their listings. They can’t do it on their own. 1 Solution: Whatever you put into”Brand” field in item specifics, it will be detected as a new brand and it makes the number of charts much bigger. Back to menu

Great example: Dr Martens’ shoes. The brands we can find are: Dr Martens ; Dr. Martens; Doctor Martens; Dr. Marten’s; Dr. Martens’ ; Dr Marten’s, Old Dr Martens or New Dr Martens. Solution: Remember that very different brand is being detected by our system and it generates chart for each brand. 2 Back to menu

Example: Screen on the right shows us that some German client chose “Sonsting” (what means “Some”) instead of “Crivit” - golf shoes brand. Solution: The “brand” field in the item specifics you are filling out needs to be the same as brand of conversion chart. It’s very important because thanks to this we are able to detect which chart should be used for size values converting. 3 Back to menu

Example: Sometimes our clients are selling items in more sizes than before (while chart was created). This is the situation where we got no information how to convert given size because this size is not in conversion charts (mostly in charts validated by client). Solution: Make sure that sizes in charts ARE the same as in dropdown menu on original item. 4 Back to menu

Example: Sometimes our sellers are selling official items (it means e.g. official Adidas shoes). They confirmed/validated official chart where there’s no half sizes. Few days later we receive tickets where seller writes “You made a mistake!!!”. Then it turns out he sells size e.g. 8.5 UK and Adidas is not producing shoes in this size! Solution: Double check size charts of brand items 5 Back to menu

6 Example: Our clients love to create big, hard-to-read and complicated values of sizes. As you can see below- seller created so complicated variations we aren’t able to convert it automatically (system is confused about it). Solution: Try to keep it clean and simple! Back to menu

Solution: Make all the necessary alterations Example: If sellers are selling Kids’ items (e.g. shoes) they forget that conversion of sizes looks like: UK 7 = EUR 40 but UK Kids 7 = EUR 25. They are not marking that size as Kids’ size or Adults’ size.. 7 Back to menu

Example: Some of our clients used to choose shorter path to make some money and they list their items in two categories like in link the below: Solution: Remember that conversion of sizes in US is different for Men and different for Women so make sure you are using right ones. 8 Back to menu

Example: When we are translating the item we are able to choose only one category. That’s why sometimes in the US you can find Women’s shoes size US 14 (EU 48). And of course it’s being converted wrongly because it’s based on Men’s size chart. Solution: Contact us if you need help with this matter 9 Back to menu

We hope that this short guide helped you to understand better the importance of conversion charts. If you have more questions - don't hestitate and CONTACT US

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