Content Marketing Master Class - San Francisco: Prologue

0 %
100 %
Information about Content Marketing Master Class - San Francisco: Prologue
Business & Mgmt

Published on November 8, 2013

Author: CMI

Source: slideshare.net

Description

We’re living in a new media marketing era. It’s noisy and it’s crowded. People’s email inboxes are overflowing. Web ads and pop-ups and prestitials are in your face. Not to mention the social media overload.

Buyers are tuning out. Their eyes have glazed over. Bombarding your prospects with an unending stream of sales messages is no longer the answer.

So how do you stand out from the crowd? How do you have your buyers and prospects look forward to hearing from you? How do you build awareness … loyalty … and your customer base?

The answer is content marketing.

More and more marketers and content creators from around the world are discovering that an effective content strategy is essential to staying ahead of the curve.

Welcome To
 San Francisco

The true challenge is the pressure of executing fast and chaotic change while simultaneously delivering increasingly profitable, data-driven results.

marketing leaders
 feel the pressure “on the clock”

CMO’s feel
 they don’t have the right people

CMO’s feel
 unready for technology ... and yet...

“Content Marketing will have huge effect. We have to figure out how to stay relevant and engaging.” CMO Fortune 500 CPG Company

They’re not unaware. ! ! They’re just wrong.

“You may hate gravity. But gravity does not care.” - Clayon Christensen

Add a comment

Related presentations

Related pages

Prologue: The Evolution of Owned Media - Content Marketing ...

San Francisco Nov. 17 ... Dec. 1, 2016; About; Why Attend? Agenda; Become a Sponsor; FAQ; Register; Agenda Prologue: The ... Content Marketing is a ...
Read more

Agenda - Content Marketing Master Class

... 9:45 am Prologue: ... We’re going to talk through the most important pieces of developing the business plan for content marketing ... San Francisco ...
Read more

HarperCollins Archives - Target Marketing

Content Marketing; Data. ... Target Marketing magazine; ... The announcement that HarperCollins will launch a new division that will not accept returns ...
Read more

About Us | HFI

Marketing. marketing@hedgefundintelligence.com +44 (0) ... Signup. Log-in to read this content Log-in. Close. Subscribe now to get all the latest on hedge ...
Read more

Facebook Marketing Master Class - Education

Facebook Marketin Master Class es el único programa completo de Marketing Digital usando Facebook como plataforma de negocios por internet
Read more

MARCH–APRIL 2016 SEASON 49, ISSUE 7 - act-sf.org

... fully accredited Master ... San Francisco Semester welcomes ... presented in partnership with the San Francisco Bicycle Coalition. PROLOGUE
Read more

The Official Website for the HBO Series Game of Thrones ...

Class Divide; Claude Lanzmann: ... San Francisco 2.0; ... Load more content. Full Episodes. Episode 60: The Winds of Winter ...
Read more

John Mahan Creative | Photography, editorial writing ...

Skip to content. Home; News; Blog; Photo. Portraits; Sport; Big Iron; Personal Work; Publications. ... John Mahan; John Mahan Creative; John Mahan Contract ...
Read more