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Information about Consistency

Published on August 8, 2008

Author: bearcee



Why we want consistency in ourselves and others. How we deal with cognitive dissonance.

Consistency: Why We Want It and What We’ll Do to Maintain it

Why We Want It and What We’ll Do to Maintain it

People expect consistency

Inconsistency creates dissonance

Dissonance drives us to create consistency

Deny it Swamp the dissonance Change your expectancy Change your EVALUATION of the event

So why doesn’t our persuasion work? The better the arguments. . . the more inconsistencies are created. . . the more avoidance by the audience

We just don’t want to face the facts. We choose SELECTIVE EXPOSURE

Direct confrontation does not always work. Choose to move by small steps. . .

A journey of a thousand miles begins with a single step. . . Tao Te Ching

A journey of a thousand miles

begins with a single step. . .

Tao Te Ching

work with patience take the time

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